Media Planning Supervisor

Zulu Alpha Kilo•New York, NY

12d•$90,000 - $110,000

About The Position

We fight sameness. At Zulu Alpha Kilo (Z.A.K. for short), it’s not just our creative mission. It's why we exist. We believe boring is expensive. When your brand is truly distinct, real people recognize, remember, and choose you over the competition. There's no greater risk than putting work into the world that's more of the same. Launched in 2008, we’re proud that our shop has built a reputation over the years as an industry outlier and one of the most respected independent agencies in the world. On four different occasions, Ad Age named us Small Agency of the Year and International Small Agency of the Year. We've been listed among the top ten independent agencies in the world in Cannes, One Show and D&AD, based on a body of effective, breakthrough work. In 2024 we were named on Ad Age’s A-List Standout Agencies. In 2021 we were Campaign US Independent Agency of the Year and most recently recognized as one of Campaign Global’s 2025 Independent Agencies of the year. For four years running, Fast Company has recognized our work in their World Changing Ideas and Innovation By Design issues and in 2024 Z.A.K. made Fast Company’s list of Most Innovative Companies. We were founded on the belief that the world needs more creativity. It’s what drives all our decision-making. When you truly embrace creativity as a competitive advantage, you will see it transform your world and your business. We’ve witnessed this over and over with our own clients. And, as a purpose-driven company, we also use our creativity to do good in the world by supporting causes we truly believe in. With 200 staff in New York, Toronto, and Vancouver, Z.A.K. is a magnet for top global talent. Want to change your world as a marketer? Let’s fight sameness together. Who We’re Looking For: We’re in search of a Media Planning Supervisor that’s passionate about innovative media planning and ready to join a fast-growing discipline. This role will report to the Media Strategy Lead and oversee the planning, implementation, optimization and reporting of media campaigns across various channels to meet our marketing and advertising goals. We believe media strategy is littered with opportunities to fight sameness, and that potential is only realized when creative and media are well integrated. That’s why we created the media discipline at Zulu and see it as a key contributor to delivering work that cuts through. What You’ll Be Doing: Based in New York, this role will build 360 media campaigns and oversee the full media planning process from brief to post report. They will be key stewards of client relationships, helping them achieve and surpass their business goals.They will contribute to the continued growth of Zulumatic by providing excellent client service and sharing their media knowledge with fellow Zuligans across the agency.

Requirements

A passion for media technology, research, and emerging trends.
A unique perspective on the media landscape and where opportunities lie.
A proactive approach to unlocking campaign potential and professional development.
Demonstrated experience in planning and reporting on full funnel campaigns across traditional and digital channels.
The ability to synthesize information such as client briefs, media results, brand research/trackers, brand lift studies, etc. into clear goals or outcomes.
Experience or eagerness to work in social platforms for media planning and creator campaign development.
An effective and respectful communicator with strong presentation skills.
An organized and collaborative self-starter.
4 years of media experience in planning, buying and campaign management, preferably with direct client experience
Budget tracking and ownership experience.
Excellent written and verbal communications skills.
Highly proficient in Excel and Powerpoint, comfortable with Google equivalents.

Nice To Haves

Facebook or Google Certified, additional platforms a plus.
Deep knowledge of the North American paid media landscape.
Experience with media planning and reporting tools such as Vividata/Telmar and Comscore.
Familiar with Looker Studio, Tableau or live dashboard software.

Responsibilities

Collaborate with the Strategy Lead and other team members to develop comprehensive, media strategies aligned with our marketing objectives, comms strategy and target audience.
Lead the media planning process, which involves researching and selecting media channels, negotiating media rates, building measurement frameworks and managing media budgets.
Oversee the execution of media campaigns across various markets and channels, such as digital, social media, out-of-home, audio and more. Ensure campaigns are launched efficiently, within budget, and in line with the established strategy.
Collaborate with internal stakeholders and clients to understand their business objectives, marketing goals, and target audience. Attend client meetings, presentations, and discussions to provide media expertise, address concerns, and present campaign results.
Use media and research tools, as well as platforms, to inform strategy, planning and reporting.
Assess client briefs and build workback schedules, briefing internally and external partners as needed
Prepare comprehensive reports, highlighting key performance metrics, insights, and recommendations for future campaigns. Provide analysts with guidance for campaign dashboard and reporting development.
Develop and maintain relationships with media vendors for RFPs and ongoing education. Stay informed about industry changes, new advertising opportunities, and emerging media technologies
Responsible for media financials including MPAs and BCRs.
Provide relevant POVs and updates.