Media Planner

PUBLICIS GROUPE•Chicago, IL

33d•Hybrid

About The Position

We're looking for a Media Planner to develop smart, effective media plans across multiple Lexus Dealership Association (aka LDA) regional markets. You'll tap into local media habits, consumer behavior, and marketplace trends to build strategies that deliver real impact. In this role, you'll guide Assistant Media Planners, collaborate closely with Account teams, and use tools like Nielsen, ComScore, IHS, and Kantar to keep plans sharp and informed. You'll also help drive larger LDA initiatives, explore new media opportunities, and ensure flawless campaign execution.

Requirements

A Bachelor's degree
Two years of advertising or transferable experience
Strong experience with Microsoft Excel, Word, and PowerPoint
Experience working with MediaOcean (OX), Mediatools/Guideline, Prisma or equivalent programs
Strong communication skills - both written and verbal
Ability to build rapport and strong collaborative relationships with internal teams and external vendors and partners

Responsibilities

Develop and present media plans across multiple smaller markets
Manage assigned market financials / budgets including flowcharts, billing discrepancies / reconciliations,, and vendor negotiations
Train, mentor and assist Assistant Media Planner with delegated responsibilities
Execute responsibilities for assigned markets including but not limited to:
Issue Goal entries and Buy Authorizations for local buys
Review and approve Spot Buys for accuracy based on provided guidelines
Develop Heavy Up / Cut recommendations
Maintain digital buys and compile /analyze metrics reports
Ensure accuracy and timely updates of the Master Planning Sheets
Develop POV evaluations
Maintain regular communication with account teams and media buyers / vendors to foster strong working relationships
Strengthen presentation skills through internal and client-facing opportunities
Lead special projects as assigned
Travel as needed to client and agency meetings and initiatives

Benefits

We live by our C.O.R.E. values:
Collaborative - We work together to get better stuff done than we could alone.
Optimistic - Honest and confident in our quest forward; believing the impossible is possible.
Results-driven - Creativity is always in service of results and never for its own sake.
Entrepreneurial - Build something new. Shoot for the moon.
We offer comprehensive benefits and 'work perks' like great options for medical / dental / vision insurance, 401(k) with company matching, unlimited PTO, generous paid parental leave, tuition reimbursement, family forming assistance reimbursement, pet adoption assistance + "pawternity" leave, etc.
We have a hybrid work schedule (3 days a week in office / 2 days from wherever your heart desires).
We're part of Publicis Groupe which is a huge global network, so there are many resources that come with that like Business Resource Groups for a variety of communities like Publicis Parents, VivaWomen, Egalité, etc.
We give back to our communities with our annual Day of Good and volunteer opportunities throughout the year.
We love to grow our talent and promote from within whenever possible, and we offer professional development trainings and regular structured performance reviews.
We have a lot fun! We have a whole committee called "Team Fun" that plans parties and events for us to celebrate birthdays, holidays, cultural moments, etc. Some recent fun events include a flower bouquet bar, origami lessons, and hearing from creative entrepreneurs at our Moonshot speaker series.