Media Executive - Wfsb

Gray MediaRocky Hill, CT
2d

About The Position

The #1 rated television station in the market is seeking an experienced and driven Multimedia Sales Executive to join our winning team. This role is responsible for selling a full suite of advertising solutions, including broadcast television and a complete portfolio of digital products. The ideal candidate is a seasoned media seller who understands both strategic digital solutions and transactional broadcast, while also possessing a strong ability to generate new business. If you are competitive, relationship-focused, and motivated by winning, this is an opportunity to work with the market’s leading media company and a collaborative, high-performing sales team.

Requirements

  • Proven experience in media sales, preferably digital advertising and broadcast television
  • Demonstrated success in new business development and prospecting
  • Knowledge of digital marketing platforms, including OTT/CTV, programmatic, social, and display advertising
  • Strong understanding of transactional broadcast sales and agency relationships
  • Strong communication, presentation, and negotiation skills
  • Self-motivated, competitive, and results-driven mindset
  • Ability to manage multiple accounts and priorities in a fast-paced environment
  • Team-oriented attitude with a desire to contribute to a winning sales culture

Responsibilities

  • Sell and manage advertising campaigns across broadcast television and digital platforms, including streaming, OTT/CTV, social, display, video, and other digital marketing solutions
  • Prospect, develop, and secure new business opportunities through proactive outreach and networking
  • Maintain and grow existing client relationships while delivering exceptional service and results
  • Manage transactional broadcast business with agencies and direct clients
  • Develop strategic, integrated marketing solutions that help clients achieve measurable business results
  • Prepare and deliver compelling presentations and proposals to local businesses and advertising agencies
  • Work collaboratively with internal teams, including marketing, digital strategy, and production
  • Consistently meet or exceed revenue goals and new business targets
  • Stay informed on industry trends, media consumption, and digital marketing innovations

Benefits

  • Opportunity to represent the #1 rated station (WFSB) in the market
  • Access to a full suite of digital marketing and broadcast solutions
  • A collaborative, supportive, and winning team culture
  • Competitive compensation plan. Compensation Pay is commensurate with experience and includes a competitive commission structure.
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