Media Executive - Ksla

Gray Media • Shreveport, LA

7d

About The Position

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. About KSLA: KSLA News 12 is the aggressive, National Edward R. Murrow award-winning CBS affiliate serving the region known as the ArkLaTex. The station is the market’s leader in timely and accurate reporting of breaking news, investigative journalism, award-winning storytelling, and First Alert Weather. KSLA News 12 serves its community on all on-air, digital, and mobile platforms, embracing the innovation of the industry. In the center of the ArkLaTex is the Shreveport/Bossier City metroplex, where the best of Louisiana, Texas, and Arkansas culture is combined to create a vibrant and comfortable lifestyle. Job Summary/Description: KSLA 12 is looking for an experienced Media Executive to join our successful sales department. As a Media Executive, you would be responsible for generating revenue by identifying prospects, developing partner-focused strategy, building presentations, negotiating and closing deals, and building long-term relationships. Ultimately, this position will increase sales and nurture client relationships at a high standard. We’re searching for a passionate salesperson with a desire to help local businesses grow through digital advertising.

Requirements

• At least 2 years of digital sales experience
• Strategic, consultative selling experience with proven ability to navigate large and complex deals
• Proven experience in creating presentations
• The ability to work across departments to meet the targets of the digital department
• Expert negotiation skills with experience in high-level sales deals
• Excellent organizational and project management skills with the ability to multitask, prioritize, and manage time effectively while also ensuring accuracy of work through attention to detail
• Strong communication skills (verbal and written) with the aptitude to communicate effectively in both individual and group settings
• Must be results-driven, and take appropriate steps to achieve goals while taking ownership of situations as needed
• Proven ability to deliver timely, accurate work product and demonstrate good follow-up and follow-through
• Proven ability to build supportive and constructive relationships within and outside of the organization

Responsibilities

• As a Media Executive, you would be responsible for generating digital revenue and broadcast revenue by identifying prospects, developing partner-focused strategy, building presentations, negotiating and closing deals, and building long-term relationships
• Ultimately, this position will increase sales and nurture client relationships at a high standard
• Cultivating, developing, and maintaining relationships with key decision makers at both the agency and client level
• Answering leads in the form of incoming phone calls and emails
• Utilizing marketing and sales collateral, visual presentations, research reports, and sales support data to ensure prospective clients understand our range of capabilities
• Managing all aspects of the sales communication and negotiation process and keeping management aware of status by providing accurate forecasts
• Managing prospects in CRM
• Meeting and exceeding sales expectations monthly, quarterly, and annually

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 1,001-5,000 employees