Media Executive - Walb

Gray Media • Albany, GA

1d

About The Position

Are you passionate about media, marketing, and driving business growth in a fast-paced environment? WALB is looking for a Media Executive to join our high-performing sales team and help deliver integrated marketing strategies across a variety of platforms. In this role, you will be responsible for driving broadcast and digital revenue through new business development, strategic client partnerships, and consultative selling. The Media Executive identifies prospects, develops customized marketing strategies, builds compelling presentations, negotiates and closes business, and cultivates long-term client relationships that support sustained growth. This position plays a critical role in increasing revenue while maintaining a high standard of client service and professionalism. The Media Executive may also manage select house accounts and perform administrative responsibilities as needed. The ideal candidate is a self-starter with a strong understanding of media and marketing trends, a proven ability to prospect and generate new business, and a track record of success in media sales. This role is well-suited for a motivated professional who thrives in a fast-paced environment and brings both creativity and persistence to the sales process.

Requirements

• Minimum of 2 years of sales experience, preferably in media, advertising, or marketing
• Strong understanding of the digital and broadcast media landscape
• Results-driven with a passion for growth, innovation, and exceeding goals
• Excellent communication and presentation skills (verbal and written)
• Highly organized, detail-oriented, and able to prioritize and multitask in a fast-paced environment
• Ability to collaborate across departments and build productive internal and external relationships
• Proficient in Microsoft Office (Excel, PowerPoint); CRM experience preferred
• Self-motivated with strong initiative, accountability, and follow-through

Responsibilities

• Cultivate, develop, and maintain relationships with key decision-makers at the agency and client level
• Respond promptly to inbound leads via phone and email
• Manage accounts and related administrative responsibilities
• Utilize marketing and sales collateral, visual presentations, research insights, and sales support tools to clearly communicate capabilities and value
• Manage all phases of the sales process, including proposal development, negotiation, and contract execution, while providing accurate forecasts to management
• Track and manage prospects and opportunities within the CRM system
• Consistently meet or exceed monthly, quarterly, and annual revenue goals

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees