Media Analytics Analyst: Future Opportunities at Net Conversion

Net Conversion LLC • Orlando, FL

77d

About The Position

Are you a data-curious individual with a passion for digital media and analytics? Do you thrive on transforming data into actionable insights that drive business growth? While we don't have an immediate opening for a Media Analytics Analyst at Net Conversion, we're always on the lookout for top talent to potentially join our award-winning team in downtown Orlando. If you're excited about the prospect of working in a data-obsessed marketing and analytics agency that values disruptive thinking and work-life balance, we encourage you to express your interest for future consideration. As a Media Analytics Analyst, you would typically: Proactively monitor partner campaign performance and make necessary optimizations with minimal managerial oversight. Maintain accurate partner-facing and internal detailed reporting for optimization, utilizing Looker Studio for visualization. While data aggregation and automation is available for dashboarding, regular work within platforms like Google Ads, BingAds, Google Analytics, Adobe Analytics, Meta is required for reporting and optimization purposes. Understanding of digital media strategy, tactics and platforms is essential. Experience in data management (Excel, Gsheets) and DataStudio is expected, or similar data management or visualization platform knowledge (Tableau, Looker, Excel). Additional data management/SQL experience is a plus. Regularly check-in with partners and partner calls to act as an extension of their team and trusted partner. Work in conjunction with other Analysts and Marketing team to improve partner performance. Oversee partners’ budgets to ensure campaign spend is within the targeted range while maintaining performance goals. Emphasis on maintaining partner data collection, aggregation, and reporting. Adhoc partner analysis as needed, including root cause/deep dive analysis, insights, and providing recommendations as part of ongoing optimization efforts. As necessary, liaise with partners to share information in order to drive and support a successful campaign.

Requirements

• 1-2 years experience with digital media, business intelligence, and/or web analytics
• Working knowledge and understanding of a combination (2-3) of reporting/analysis platforms (Meta, DCM, Google Ads, etc.)
• Experience with BI/report platforms like PowerBI, Tableau, Domo, Datorama, Google Cloud, DataStudio
• Experience in platform implementation/tagging (jQuery/JavaScript) through GTM, DTM or Launch
• Excellent verbal and written communication skills
• Extremely organized with great attention to detail
• Excellent ability to analyze information and think systematically
• Strong business analysis skills
• Thorough understanding of the company's business processes and the industry at large

Nice To Haves

• Additional data management/SQL experience
• Experience with A/B testing, metadata/taxonomy and tracking standards

Responsibilities

• Proactively monitor partner campaign performance and make necessary optimizations with minimal managerial oversight
• Maintain accurate partner-facing and internal detailed reporting for optimization, utilizing Looker Studio for visualization
• Regular work within platforms like Google Ads, BingAds, Google Analytics, Adobe Analytics, Meta for reporting and optimization purposes
• Check-in with partners and partner calls to act as an extension of their team and trusted partner
• Work in conjunction with other Analysts and Marketing team to improve partner performance
• Oversee partners’ budgets to ensure campaign spend is within the targeted range while maintaining performance goals
• Maintain partner data collection, aggregation, and reporting
• Conduct adhoc partner analysis including root cause/deep dive analysis, insights, and recommendations
• Liaise with partners to share information to drive and support a successful campaign
• Create and prioritize work tasks utilizing project management systems
• Maintain healthy partner relations and attend meetings as requested
• Provide support to co-workers with partner workload
• Assist in maintaining and improving internal processes

Benefits

• Competitive Salary
• Paid medical at the base tier for the employee only
• All the standard medical, dental, vision options
• Unlimited PTO
• 60% STD at no cost to the employee
• 7 weeks Paid Parental leave after 1 years of service
• Supplemental product options such as critical illness, cancer, hospital, life, and more
• 4% 401k Match
• Hybrid work from schedule for those employees in our Orlando or Charlotte office
• Wellness Initiatives
• Summer Fridays (office closes at 2pm)
• Pet Benefits
• 3 & 5 year anniversary milestone gifts

What This Job Offers

• Career Level: Entry Level
• Education Level: Bachelor's degree