About The Position

The Measurement Strategist team within Advertising Platforms is seeking a Measurement Strategist for our App Store Ads business. We are searching for someone with the analytical skills to identify, develop, and package unique insights for our advertisers. You will have the ability to convert these insights into a compelling narrative combined with the communication skills to co-deliver these insights direct to advertisers to advise, persuade, and ultimately change advertiser behavior. The Measurement Strategist joins the team responsible for evaluating, sourcing, refining and communicating studies & insights to help our advertising customers get the most value out of their investment in Apple Ads. In this role, you will: Support Partner Development team from both the business and technical lens to drive revenue growth. Identify and conduct analyses to respond and solve sophisticated customer problems. Work with large data sets, breaking it down into easily understandable stories, and communicate these narratives to clients and internal partners. Partner with Data Insights team to identify the right metrics, measure the impact of client interactions; give ideas and provide feedback for new insights' development. Liaise with internal teams such as data insights, privacy, product and marketing to ensure that proposed data sets honor Apple Ads’ privacy principles. Collaborate with Product team to integrate successful pilots into customer facing reporting tools.

Requirements

  • Demonstrated experience in the digital advertising industry, in a data analyst or business/performance measurement role.
  • Sophisticated skills in SQL queries, Tableau and conducting analysis based on large data sets.
  • Experience in client facing interaction, including senior level executives.

Nice To Haves

  • Excellent communication, project management, and organizational skills to work closely with Partner Development and various cross-functional teams.
  • Understand business requirements, and handle sophisticated projects related to data-driven initiatives.
  • Strong personal code of ethics, integrity, and trust.
  • Strong communication skills and the ability to distill information from big data and results into simple concepts and actionable insights for a variety of audiences.

Responsibilities

  • Support Partner Development team from both the business and technical lens to drive revenue growth.
  • Identify and conduct analyses to respond and solve sophisticated customer problems.
  • Work with large data sets, breaking it down into easily understandable stories, and communicate these narratives to clients and internal partners.
  • Partner with Data Insights team to identify the right metrics, measure the impact of client interactions; give ideas and provide feedback for new insights' development.
  • Liaise with internal teams such as data insights, privacy, product and marketing to ensure that proposed data sets honor Apple Ads’ privacy principles.
  • Collaborate with Product team to integrate successful pilots into customer facing reporting tools.
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