MarTech Techno-Functional Architect
About The Position
We are: Accenture Song a new breed of growth accelerator focused on customer experience, creativity, data, and technology. As the world's largest digital agency, we help clients design, build, and run experiences that drive growth and improve people's lives. You are: A hands-on MarTech delivery expert who combines functional understanding with technical problem-solving. You're passionate about implementing and optimizing marketing automation and AI-enabled campaigns that deliver measurable business impact. The Work: Lead day-to-day MarTech delivery across marketing automation, campaign execution, and data integrations. Translate business requirements into detailed technical design and implementation plans. Configure, optimize, and execute multi-channel campaigns across platforms like Adobe, Salesforce, or Marketo. Partner with onshore/offshore delivery teams for build, testing, and deployment. Support platform governance, migrations, and environment maintenance.
Requirements
- 6+ years of experience in marketing technology and operations including:
- Hands-on expertise with Adobe Campaign, Salesforce Marketing Cloud, Eloqua, or Marketo.
- Strong understanding of campaign logic, audience segmentation, and automation workflows.
- Familiarity with analytics and emerging GenAI tools in marketing.
Nice To Haves
- Certifications in Adobe, Salesforce, or Marketo platforms.
- Exposure to Customer Data Platforms (Adobe RT-CDP, Salesforce CDP, or similar).
- Working knowledge of APIs, HTML, or SQL.
- Excellent collaboration and communication skills across business and technology teams.
Responsibilities
- Lead day-to-day MarTech delivery across marketing automation, campaign execution, and data integrations.
- Translate business requirements into detailed technical design and implementation plans.
- Configure, optimize, and execute multi-channel campaigns across platforms like Adobe, Salesforce, or Marketo.
- Partner with onshore/offshore delivery teams for build, testing, and deployment.
- Support platform governance, migrations, and environment maintenance.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Industry
Professional, Scientific, and Technical Services
Education Level
No Education Listed
Number of Employees
5,001-10,000 employees
