Marketplace Analyst

Horizon Hobby-posted 6 months ago
$45,000 - $55,000/Yr
Full-time • Entry Level
Champaign, IL
Merchant Wholesalers, Durable Goods
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Horizon Hobby LLC is seeking a highly analytical and data-driven Marketplace Analyst to join our growing team. In this role, you will be instrumental in optimizing our presence and performance across various online marketplaces [e.g., Amazon, eBay, Walmart, Etsy, internal platform, etc.]. You will leverage data to identify trends, pinpoint opportunities for growth, and provide actionable insights that directly impact on our sales and profitability. If you're passionate about e-commerce, love digging into data, and thrive in a fast-paced environment, we encourage you to apply! Typical pay for this position is $45,000-$55,000 annually. The final offer for this position will be based on the unique experience and qualifications of the candidate selected. This position may also be eligible for a bonus not included in the base pay range.

  • Monitor, analyze, and report on key performance indicators (KPIs) across all designated marketplaces, including sales, traffic, conversion rates, advertising spend, and profitability.
  • Extract, clean, and organize large datasets from various marketplace platforms and internal systems.
  • Proactively identify emerging trends, market shifts, competitive activities, and consumer behavior patterns that impact marketplace performance.
  • Develop and recommend data-backed pricing strategies and promotional campaigns to maximize sales and margin.
  • Analyze marketplace advertising campaign performance (e.g., Sponsored Products, Sponsored Brands) and provide recommendations for optimization to improve ROI.
  • Collaborate with supply chain and operations teams to optimize inventory levels and ensure efficient fulfillment, leveraging marketplace data.
  • Create clear, concise, and compelling reports and dashboards to communicate insights and recommendations to stakeholders at various levels.
  • Work closely with marketing, sales, product, and operations teams to align marketplace strategies with overall business objectives.
  • Continuously monitor changes in marketplace algorithms, policies, and best practices.
  • 2+ years of experience in a data analysis role, preferably within an e-commerce, marketplace, or retail environment.
  • Strong proficiency in data analysis tools such as Microsoft Excel (advanced functions, pivot tables), Google Sheets.
  • Experience with marketplace platforms (e.g., Amazon Seller Central, Vendor Central, Walmart Seller Center, eBay Seller Hub) is highly preferred.
  • Familiarity with business intelligence/visualization tools (e.g., Tableau, Power BI, Looker Studio) is a plus.
  • Solid understanding of e-commerce metrics and their drivers (e.g., conversion rate, ACoS, RoAS, OOS).
  • Analytical mindset with the ability to translate complex data into actionable insights and recommendations.
  • Excellent communication skills, both written and verbal, with the ability to present findings clearly to non-technical audiences.
  • Proactive and self-motivated with a strong desire to learn and grow.
  • Bachelor's degree in Business, Marketing, Economics, Statistics, or a related quantitative field.
  • 401(k) with a company match
  • Medical, Dental, Vision, Life, Short-Term and Long-Term Disability Insurance
  • Life Insurance and Supplemental Life Insurance
  • Paid Time Off
  • Paid Holidays
  • Discounts on Products
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