Marketo Adobe Certified Expert Email Automation Specialist

TD Synnex-posted about 12 hours ago
Full-time • Mid Level
Clearwater, SC
5,001-10,000 employees
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The Email Automation Specialist is a key player in driving impactful digital marketing campaigns. This role focuses on developing and executing email marketing strategies that elevate the TD SYNNEX brand and deliver measurable results. You’ll collaborate with internal partners to support vendor campaigns and leverage your expertise in Adobe Marketo Engage to create seamless, automated experiences that enhance user engagement and marketing effectiveness.

  • Lead Digital Campaign Strategy & Execution (20%) Design, implement, and optimize multi-channel digital marketing campaigns.
  • Manage platforms for online promotions across diverse areas such as email marketing, web design, digital advertising, e-merchandising, online learning, video content, webinars, and live streams.
  • Create compelling digital assets and ensure campaigns align with business objectives and revenue goals.
  • Maintain Brand Standards (10%) Uphold TD SYNNEX and vendor brand guidelines across all digital deliverables.
  • Review and edit incoming content for accuracy, consistency, and compliance with specifications, including translations and promotional materials.
  • Optimize Marketing Performance (15%) Recommend and implement traffic-building strategies to attract and convert new customers.
  • Develop and analyze reports, conduct A/B testing, and apply insights to continuously improve campaign performance and ROI.
  • Drive Innovation & Development (5%) Contribute to the creation of advanced marketing programs and new digital deliverables.
  • Participate in annual planning, internal audits, and vendor proposals.
  • Support the development of dashboards, platforms, and customer-facing tools.
  • Train & Mentor (5%) Deliver training sessions and presentations to TD SYNNEX associates.
  • Share expertise and mentor other digital marketing specialists to amplify team capabilities.
  • Consult Across Regions (10%) Provide guidance on best-in-class strategies, tools, and processes for international teams, ensuring consistency and excellence globally.
  • Analyze & Report (5%) Track campaign data, identify trends, and deliver actionable insights to maximize ROI.
  • Perform other duties as assigned.
  • Maintain punctuality standards and flexibility for occasional non-standard work hours or travel.
  • Advanced expertise in digital marketing, including email automation, web development, e-commerce, analytics, and online education
  • Proficiency in multiple digital marketing platforms and strong data entry/computer software skills
  • Exceptional ability to convey ideas clearly, conduct presentations, and ensure accuracy in details
  • Skilled in interacting with all levels of management, negotiating effectively, and promoting ideas persuasively
  • Demonstrated ability to lead projects, innovate, and drive results
  • Strong time management and ability to complete tasks efficiently
  • Ability to work effectively in multicultural environments
  • Adobe Certified Expert – Marketo Engage Business Practitioner
  • Bachelor’s degree in Marketing or Communications preferred
  • Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
  • Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
  • Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
  • Diversity, Equity & Inclusion: It’s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
  • Make the Most of our Global Organization : Network with other new co-workers within your first 30 days through our onboarding program.
  • Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.
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