This is a full-time, on-site role located in the Charlotte Metro area for a Director of Marketing Technology. The Director will oversee the implementation and optimization of marketing technologies and strategies across the organization. Responsibilities include managing marketing automation systems, driving digital marketing campaigns, strategizing technology solutions for marketing needs, and leading projects to align with business objectives. Collaboration with cross-functional teams and stakeholders to enhance marketing technology processes is a key aspect of this role. About This Role We’re hiring a Director of Marketing Technology to architect, govern, and optimize the systems that power our marketing and multi-location growth engine. This role owns marketing automation platform governance, data flows, API and webhook integrations, lead-routing logic, analytics, and the rebuild of multiple brand websites with scalable location-based pages. You’ll also lead national Google Business Profile strategy across hundreds of locations, oversee AI-driven workflows including chat and SMS journeys, and manage vendors while collaborating cross-functionally across Marketing, Operations, and IT to ensure all systems connect seamlessly and drive measurable business outcomes.