Marketing Strategy Intern, Walt Disney World Resort, Spring 2026

Disney • Celebration, FL

132d • $22

About The Position

We create Magic. That's our motto at Disney Experiences. And it permeates everything we do. At Disney, you'll help inspire magic by enabling our teams to push the limits of entertainment and create the never-before-seen! Marketing Strategy connects consumer insights to business objectives by leading go-to-market strategies. Our vision as a Marketing Strategy organization is to be the most imaginative marketers of immersive entertainment, encouraging people worldwide to make their Disney dreams come true! Our ultimate objective is to drive consumer demand, visitation and revenue goals for Walt Disney World Resort. We achieve this goal by developing strategies and communication plans to reach and influence the consumer mindset and behavior including desire to take a Disney vacation, visit during a specific season, reach a specific consumer segment, stay in a Disney Resorts Collection hotel, and purchase a ticket to Walt Disney World Theme Parks. This internship is a full-time, six-month commitment in the Orlando, FL area from January 2026 - June 2026.

Requirements

• Ability to construct and present a compelling story from data analysis and consumer insight/research.
• Comfort working with numbers.
• Team collaboration with the ability to handle conflict to positive resolution.
• Proficiency using Microsoft Office Suite and developing presentations decks.
• Previous Marketing Internship experience.
• Takes initiative and possesses personal leadership skills with an entrepreneurial mindset.

Nice To Haves

• Fluent in Spanish.
• Prior Disney Experience.
• Familiarity with AI & AI Powered Tools.

Responsibilities

• Support Managers by building and implementing communication plans.
• Evaluate campaign creative.
• Perform consumer research results.
• Interpret analyses and determine go-forward action plans.
• Monitor tactical performance.
• Coordinate and lead a variety of projects to increase awareness and relevancy, drive intent to visit, and accelerate conversion.
• Collaborate with internal teams to support business needs through emails, organic and paid media, web content, etc.
• Develop and execute marketing strategies across the business to reach key audiences.

Benefits

• The pay rate for this role in Orlando, Florida is $22.50 per hour.
• Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Intern
• Industry: Motion Picture and Sound Recording Industries
• Education Level: Bachelor's degree