Marketing Strategy Coordinator

Alphabe Insight Inc•Lawrence, MA

About The Position

Lumina Agency INC is seeking a Marketing Strategy Coordinator to join our growing team in Lawrence, MA. In this role, you will support the development and execution of strategic marketing initiatives designed to enhance brand visibility and drive client success. The ideal candidate is organized, analytical, and capable of coordinating multiple marketing activities while maintaining attention to detail. This position offers the opportunity to collaborate with experienced marketing professionals and contribute to campaigns that shape brand growth and engagement.

Requirements

Strong organizational and time management skills
Excellent written and verbal communication abilities
Analytical mindset with attention to detail
Ability to work collaboratively within a team environment
Proficiency in common marketing and office tools
Strategic thinking and problem-solving capabilities
Adaptability in a fast-paced professional environment

Responsibilities

Assist in developing and coordinating marketing strategies aligned with client and company objectives
Support the planning and execution of marketing campaigns and promotional initiatives
Conduct market research to identify trends, audience insights, and competitive positioning
Collaborate with internal teams to ensure consistency in messaging and brand strategy
Track campaign performance and prepare reports to evaluate marketing effectiveness
Coordinate timelines, deliverables, and project documentation for ongoing initiatives
Contribute ideas and insights that support innovative marketing solutions