Marketing Strategist & Social Media Project Manager

Men Of All Trades • Duarte, CA

412d • $52,000 - $62,400

About The Position

The Marketing Strategist & Social Media Project Manager at Men Of All Trades Inc. is responsible for leading the strategy and execution of marketing campaigns focused on e-commerce. This role aims to drive sales across various product lines, utilizing social media and digital marketing techniques to enhance brand visibility and conversions.

Requirements

• Bachelor's degree in marketing, business, or a related field.
• 3+ years of experience in digital marketing, e-commerce, and social media management.
• Proven track record of increasing e-commerce sales through targeted marketing strategies and social media campaigns.
• Expertise in managing and optimizing social media ads (Facebook, Instagram, TikTok, etc.) and knowledge of influencer marketing.
• Strong understanding of e-commerce platforms (e.g., Shopify, WooCommerce) and online sales funnels.
• Analytical mindset with the ability to use data to make informed marketing decisions.
• Excellent communication, organizational, and project management skills.
• Proficiency with marketing tools such as Google Analytics, Facebook Ads Manager, and email marketing software.
• Creativity and ability to adapt to a fast-paced, ever-evolving digital landscape.

Nice To Haves

• Experience in multi-product e-commerce brands, particularly in tools and tech.
• Knowledge of SEO and content marketing strategies.
• Experience in affiliate marketing and partnerships.
• Strong portfolio of successful social media campaigns.

Responsibilities

• Develop and execute comprehensive marketing strategies to drive sales for a diverse range of e-commerce products, including tools, tech, and more.
• Manage all social media platforms (Instagram, Facebook, TikTok, Twitter, etc.) to increase engagement, build brand awareness, and grow online presence.
• Create and implement sales-driven campaigns using current social media trends, influencer partnerships, and paid advertising.
• Monitor and analyze key performance metrics to optimize campaigns and increase return on investment (ROI).
• Stay ahead of the latest digital marketing trends, algorithm changes, and platform updates to ensure strategies remain effective and relevant.
• Collaborate with the product, design, and sales teams to ensure cohesive messaging and branding across all marketing channels.
• Manage the content calendar, scheduling, and execution of social media posts, paid ads, and email marketing campaigns.
• Track and report on campaign performance, making data-driven recommendations for improvement.
• Oversee the development of engaging, on-brand content, including visuals, videos, and written copy, that resonates with target audiences.
• Identify and capitalize on growth opportunities across emerging social media platforms and other digital marketing channels.

Benefits

• Competitive salary.
• The chance to work with innovative products and creative teams.
• Professional development and growth opportunities in a fast-paced industry.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree