Marketing Specialist
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About The Position
The Marketing Specialist is responsible for contributing to the development and execution of integrated marketing and communication strategies, branding initiatives, and community engagement at City of Hope Atlanta. The specialist will partner and work closely with the Marketing Manager in developing patient access plans, physician and clinical marketing campaigns, competitive landscapes, and consumer insights to develop hyper local marketing tactics to build trust and loyalty to increase patient access and brand awareness. The specialist will collaborate closely with clinical stakeholders, physicians, and internal teams to deliver clear, accurate, and engaging marketing content. The Marketing Specialist will report to the Executive Director of Marketing and Communications.
