Marketing Specialist 市场部专员

Dashan International • Flushing, NY

419d • $50,000 - $60,000

About The Position

We are seeking a dynamic and results-oriented Marketing Specialist to join our restaurant team. In this role, you will be responsible for developing and executing innovative marketing strategies that drive brand awareness and customer engagement. You will manage various marketing channels, including digital and print, to effectively promote our products and services.

Requirements

• Proven experience in digital marketing, content marketing, or related fields.
• Strong copywriting skills with the ability to create compelling messaging for diverse audiences.
• Familiarity with print advertising strategies and execution.
• Knowledge of SEO techniques and best practices for online visibility.
• Experience with marketing automation platforms is a plus.
• Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.
• A passion for research and staying updated on industry trends is essential.
• Fluency in Chinese and English, with an understanding of mainstream markets.

Responsibilities

• Develop and implement comprehensive marketing strategies to enhance brand visibility and market reach.
• Conduct thorough market research to identify trends, customer needs, and competitive landscape.
• Create engaging content for various platforms, including websites, social media, email campaigns, and print advertising.
• Collaborate with product management teams to align marketing efforts with product launches and promotions.
• Utilize SEO best practices to optimize online content for search engines.
• Manage marketing automation tools to streamline campaigns and improve efficiency.
• Analyze campaign performance metrics and provide insights for continuous improvement.
• Support sales initiatives by creating targeted marketing materials that resonate with potential customers.

Benefits

• Health insurance
• Retirement plan

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Management of Companies and Enterprises
• Education Level: No Education Listed