Marketing Specialist - Oxford College of Emory University

Emory•Oxford, GA

2d•Onsite

About The Position

THIS POSITION IS ON THE OXFORD COLLEGE OF EMORY UNIVERSITY CAMPUS, 36 MILES EAST OF ATLANTA. JOB DESCRIPTION: The Marketing Specialist assists in designing and refining marketing strategies to engage prospective audiences. Participates in creating marketing proposals and comprehensive reports. Organizes and executes marketing events to elevate brand across target audience. Oversees production and dissemination of marketing collateral, across multiple marketing channels. Performs market research to identify and connect with potential audiences. Manages marketing database updates for precise audience targeting. Maintains and may develop email marketing campaigns, assessing their effectiveness. Assists in developing and executing compelling multi-channel communication strategies to enhance user engagement. Performs analysis and adapts to the effectiveness of social and digital media efforts. Audits social media for brand alignment and reach maximization. Stays abreast with social media trends, incorporating them into strategies. Recognized as the subject matter expert (SME) as it relates to social media.

Requirements

Bachelor's degree and one year of experience in a related field or an equivalent combination of education, training, and experience.
Solid foundation in marketing; agency background welcomed.
Exceptional communication abilities and a talent for fostering relationships.
Proficiency in Adobe Creative Suite.

Nice To Haves

Experience with Asana and Google Analytics is a plus.

Responsibilities

Assists in designing and refining marketing strategies to engage prospective audiences.
Participates in creating marketing proposals and comprehensive reports.
Organizes and executes marketing events to elevate brand across target audience.
Oversees production and dissemination of marketing collateral, across multiple marketing channels.
Performs market research to identify and connect with potential audiences.
Manages marketing database updates for precise audience targeting.
Maintains and may develop email marketing campaigns, assessing their effectiveness.
Assists in developing and executing compelling multi-channel communication strategies to enhance user engagement.
Performs analysis and adapts to the effectiveness of social and digital media efforts.
Audits social media for brand alignment and reach maximization.
Stays abreast with social media trends, incorporating them into strategies.
Recognized as the subject matter expert (SME) as it relates to social media.