Marketing Specialist II

GEMINI INDUSTRIES INC•El Reno, OK

5d•$51,000 - $56,500•Onsite

About The Position

The Marketing Specialist II will work with sales, administration, operations, and customer service teams in the execution of marketing strategies and products for the organization which also includes producing support materials, advertising, website, social media, sales/technical training, signage, and company publications. This position is also responsible for supporting and maintaining the company’s web-based marketing strategy to promote the company’s brand, attract visitors and potential leads, and generate internet sales.

Requirements

Excellent verbal and written communication skills.
Strong understanding of digital marketing channels (SEO, SEM, email, social media).
Knowledge of marketing developments, strategies and principles.
Highly organized with strong project management skills and attention to detail.
Strong analytical and problem-solving skills.
Proficient with social media platforms.
Bachelor’s degree in Business Administration, Marketing, or related field required or related experience in lieu of
At least three (3) years of experience in marketing and long-range planning required
Valid State Driver’s License
Sedentary to light work exerting up to 10 pounds of force occasionally, and/or negligible amount of force frequently to lift, carry, push, pull or otherwise move objects
Ability to operate a personal computer
Ability to view computer screen, sit, stand or walk for long periods of time

Responsibilities

Design, production, and implementation of marketing literature and support materials, digital communications, and company announcements/press releases.
Production and coordination of sales and technical training materials in both print and digital media.
Maintain and support all website properties, including ongoing SEO optimization, content updates, and performance monitoring through Google Analytics.
Develops, writes, and publishes blog content aligned with marketing strategy and product priorities.
Maintains the social media content calendar and produces engaging content across all platforms to support brand awareness and lead generation.
Assist in the planning, support, and production of Gemini events, tradeshows, meetings, and presentations.
Maintains knowledge of emerging products, services, and industry trends.
Drafts, implements, maintains, and revises online marketing campaigns to drive sales and revenue.
Assists with internal communication strategies to increase internal and external awareness of key events and organizational updates, including new product launches, special events, community initiatives, and other topics of interest.
Knows, understands, and abides by company rules, policies, and procedures.
Performs other related duties as assigned.