Marketing Specialist I

Ampro ADLINK Technology, Inc.-posted 4 days ago
$60,000 - $80,000/Yr
Full-time • Entry Level
Onsite • San Jose, CA
1,001-5,000 employees
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The Marketing Specialist will provide overall support of ADLINK North Americas marketing activities and will also work closely with ADLINK North Americas’ sales and marketing team and provide assistance (and in some cases responsible for) in the creation, execution, and reporting on assigned digital marketing and/or trade shows and online event activities, making sure that they are positioned appropriately in the market and competitive landscape.

  • Plan, execute, and track integrated marketing and product marketing campaigns across digital channels in collaboration with cross-functional teams.
  • Help assist in go-to-market strategies for new and existing products, ensuring alignment with regional marketing goals.
  • Provide end-to-end event support, including messaging, logistics, on-site coordination (travel required), and management of demo units, collateral, and promotional materials.
  • Oversee event-related budgets, packing, shipping, and inventory allocation.
  • Create, curate, and manage content across LinkedIn, Twitter, and Facebook via Oktopost—developing copy, sourcing visuals, and managing both paid and organic posts.
  • Collaborate with corporate marketing, PSMs, and other business units’ teams to maintain consistent messaging across all platforms.
  • Analyze marketing data to generate insights, test new strategies, and continuously optimize campaign and content performance.
  • Lead and support ad-hoc marketing projects and initiatives as assigned.
  • Bachelor’s degree
  • Minimum 2 years marketing experience
  • Understanding of online marketing concepts and strategies
  • Excellent writing and communication skills
  • Analytical and data-driven thinking
  • Proficient in Microsoft office applications, such as Word, PowerPoint, Excel, Outlook
  • Experience using marketing automation tools such as Marketo, HubSpot, Mailchimp.
  • Knowledgeable in Salesforce CR
  • Strong Visual Sense & Eye for Design Aesthetics
  • Strong organizational, prioritization, and time management skills with the ability to handle multiple assignments and meet deadlines under pressure.
  • Ability simultaneously and able to work independently as well as a team setting
  • Strong resourcefulness and problem-solving skills
  • Maintain a positive can-do attitude that promotes teamwork within the company
  • Self-starter, comfortable taking initiative and thinking on your feet
  • High degree of professionalism and ability to communicate and collaborate effectively with colleagues and stakeholders at all levels.
  • Knowledge in Adobe Creative Suite is a plus
  • Medical, Dental, and Vision Insurance.
  • Life, AD&D, Short Term Disability, and Long-Term Disability insurance.
  • 401k retirement plan
  • HSA, Health Care FSA and Dependent Care FSA
  • Vacation and Sick Leave.
  • Paid holidays and floating holidays
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