Marketing Science Lead

AgentioNew York, NY
2d

About The Position

Agentio is seeking a Marketing Science Lead to establish our measurement practice as we scale creator marketing as performance infrastructure for brands. As the creator economy matures from experimentation to essential layer, advertisers need rigorous frameworks to measure ROI and optimize creator investments. You'll be the analytical architect who defines how clients measure success, influences what we build, and shapes industry standards for creator marketing effectiveness.

Requirements

  • You have 7–10+ years of experience in marketing analytics, measurement science, or ad-tech consulting. You’ve likely led measurement for a major platform or a sophisticated performance-driven brand.
  • You possess deep expertise in the "holy trinity" of modern measurement: MMM, Incremental Lift testing (RCTs/Geo-testing), and Multi-Touch Attribution. You don't just use these tools; you understand the math and the "why" behind them.
  • You are a "hungry" builder. You are comfortable defining a 3-year strategic vision for a CMO, but you are equally excited to roll up your sleeves and write the SQL or Python script that generates a first-of-its-kind benchmark report.
  • You have a "builder" mindset. You don't want to run the same manual report twice; you want to work with Engineering to automate your insights into a scalable, in-platform measurement product.
  • You can navigate complex technical conversations with data scientists while effectively translating those concepts into business-value recommendations for C-suite stakeholders.
  • You likely hold an advanced degree (Masters or PhD) in a quantitative field (Statistics, Economics, Math) and have a track record of applying causal inference to complex marketing questions.

Responsibilities

  • Define the Standard for Creator Performance: Act as the chief architect for how the industry quantifies creator marketing. You will establish the frameworks that integrate Agentio into the world’s most sophisticated Marketing Mix Models (MMM), ensuring our platform is recognized as essential infrastructure, not just another social channel.
  • Become a Trusted Advisor: Partner with the most sophisticated marketers in the world (e.g., Uber, DoorDash, Unilever) to design bespoke measurement strategies. You will build high-level credibility as their go-to consultant for incrementality, brand lift, and sales attribution.
  • Drive the Global Measurement Roadmap: Partner deeply with Product and Engineering to translate complex client needs and shifting regulatory landscapes into a world-class measurement suite. You will anticipate where the industry is headed and build the "performance-grade pipes" to get there.
  • Establish the Agentio Intelligence Engine: Lead the effort to transform raw campaign data into proprietary market intelligence. You will conduct high-level meta-analyses and causal inference studies to develop the playbooks that prove how creator marketing drives outcomes across Retail, CPG, and App-Gen verticals.
  • Scale the Practice: Develop the operational standards, playbooks, and benchmarks that will allow the measurement function to scale alongside our rapid revenue growth.

Benefits

  • Flexible PTO – Take the time you need to recharge
  • Comprehensive Health Coverage – Top medical plan through Aetna
  • Dental & Vision Plans – Protect your smile and your sight with coverage from Guardian
  • 401(k) Retirement Plan – Invest in your future while you build your career
  • $100 Monthly Lifestyle Credit – Use it to shop with our amazing Agentio Brand Partners
  • Free Lunch 5x a week!
  • Gym in the building! —Your workout, right downstairs
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