Marketing Research Spec II

Horizon Healthcare Services•Newark, NJ

About The Position

Horizon Blue Cross Blue Shield of New Jersey empowers our members to achieve their best health. For over 90 years, we have been New Jersey’s health solutions leader driving innovations that improve health care quality, affordability, and member experience. Our members are our neighbors, our friends, and our families. It is this understanding that drives us to better serve and care for the 3.5 million people who place their trust in us. We pride ourselves on our best-in-class employees and strive to maintain an innovative and inclusive environment that allows them to thrive. When our employees bring their best and succeed, the Company succeeds. Responsible for performing both primary and secondary research, which will highlight business implications to the Enterprise and help inform and direct strategy. This position performs research, develops analyses and presents findings on a variety of issues impacting the health care/managed care/insurance industry. Plans and conducts qualitative and quantitative research projects to completion, including but not limited to design, data collection, tabulation, analysis and presentation. Develops and performs analysis of research utilizing various methods of data and sample collection according to established statistical methods (i.e. surveys, questionnaires, in-depth interviewing, etc.) Creates analyses and presentations which highlight research findings. Develops and maintains ongoing relationships with research suppliers/consultants to coordinate and supervise research projects. Consults with internal clients to integrate research and analysis to support key project initiatives. Performs other duties as assigned by management.

Requirements

Bilingual in Spanish and English required.
Bachelors degree preferred or relevant/equivalent work experience.
Requires minimum of two (2) years experience conducting market research, preferably in the healthcare or health insurance industry.
Requires knowledge of research techniques and resources.
Must be proficient in the use of personal computers and supporting software in a Windows based environment, including MS Office products (Word, Excel, PowerPoint) and Lotus Notes
Should be knowledgeable in the use of intranet and internet applications.
Analytical & Problem Solving
Information/Knowledge Sharing
Interpersonal & Client Relationship Skills
Analysis
Communication & Organizational Skills
Presentation Skills
Planning/Priority Setting
Horizon BCBSNJ employees must live in New Jersey, New York, Pennsylvania, Connecticut or Delaware

Nice To Haves

Prefers an MBA or masters.
Prefers knowledge of Horizon BCBSNJ products and services.

Responsibilities

Performs both primary and secondary research, which will highlight business implications to the Enterprise and help inform and direct strategy.
Performs research, develops analyses and presents findings on a variety of issues impacting the health care/managed care/insurance industry.
Plans and conducts qualitative and quantitative research projects to completion, including but not limited to design, data collection, tabulation, analysis and presentation.
Develops and performs analysis of research utilizing various methods of data and sample collection according to established statistical methods (i.e. surveys, questionnaires, in-depth interviewing, etc.)
Creates analyses and presentations which highlight research findings.
Develops and maintains ongoing relationships with research suppliers/consultants to coordinate and supervise research projects.
Consults with internal clients to integrate research and analysis to support key project initiatives.
Performs other duties as assigned by management.