Marketing Projects Director

UNITED WAY OF METROPOLITAN DALLAS INC • Dallas, TX

4d

About The Position

At United Way, we believe in the power of unity to create lasting change. We’re committed to strengthening education, income and health – the building blocks of opportunity – in our community. And for 100 years, North Texans who share this passion have joined with us to LIVE UNITED. Our movement of community change agents and hand-raisers is growing, and we’re looking for a Marketing Projects Director to help build on this momentum. The Marketing Projects Director will manage marketing deliverables for key projects and initiatives related to United Way impact programs, donor affinity groups, employee giving and community marketing campaigns. From initial concept development to final execution, the Marketing Projects Director must be able to work collaboratively and cross-functionally to create communications and messaging consistent with the United Way LIVE UNITED brand. The Marketing Projects Director will also provide strategic planning and marketing expertise during development of cross-functional United Way initiatives, events, and communications. Additionally, the Marketing Projects Director will contribute to strategic planning discussions, coordinate scheduling for planning meetings and calls. This role will assist in setting goals and KPIs for marketing projects and will be responsible for collecting and reporting on performance. A “go-getter” attitude, an ability to build working relationships, and a track record of getting things done, effectively and correctly are all highly valued skills. This position requires meticulous attention to detail, an excellent customer service attitude, a willingness to solve hard problems and ability to operate independently. What applicants need to bring to this work: • Mission-Focused: Create real social change that leads to improving lives in our community through support and participation in United Way of Metropolitan Dallas events. • Relationship-Oriented: Communicate effectively to develop, grow and sustain productive relationships. Knows how to capture and record relevant information and how to interpret and utilize the information to forge partnerships, collaborate, cultivate, grow, sustain, and strengthen internal and external relationships. • Results-Driven: Dedicated to shared and measurable goals; creating, resourcing, scaling, and leveraging strategies and innovations for broad impact. • Stewardship: Our actions, behaviors, and decisions on behalf of our donors must be transparent, meet the highest ethical standards, and align with organizational goals. • Culture of Collaboration, Inclusion, and Engagement: Committed to participating in cross functional organization activities that contribute to UWMD’s goal of building and sustaining a high performance organization and advancing a culture of collaboration and inclusiveness across the organization

Requirements

• Computer proficiency with Microsoft Office required.
• Excellent Excel, PowerPoint, Word, and Outlook skills.
• Excellent Asana project management tool experience.
• Experience with social media content, management, engagement and insights.
• Excellent project management skills.
• Excellent client service attitude and skills.
• Sound understanding of marketing principles.
• Effective understanding of latest technologies and should identify how to apply them in marketing.
• Excellent copywriting skills with an ability to tailor communication for multiple audiences.
• Communicate excellently in verbal and in writing with all kinds of people.
• Ability to operate under pressure and meet tight deadlines.
• Bachelor’s degree in business, marketing or organizational development.
• Five years marketing experience
• Proven strategic experience/examples and evidence of having utilized brand strategy and guidelines

Responsibilities

• Develop marketing/communications plans for multiple projects both for internal/external purposes
• Proactively coordinate and schedule planning calls, team meetings, and stakeholder check-ins for marketing projects and initiatives
• Complete deadline-driven tasks and projects.
• Supervise and manage the production or implementation of marketing materials, making sure key deliverable deadlines are being met.
• Lead organization-wide usage of Asana project management tool for all Studio/Marketing projects and train all users (UWMD staff and outside contractors, as required) on initiation and tracking of projects.
• Execute and manage details involving direct mail, digital campaigns, public relations, customer communications, media advertisements, promotions, and other marketing plans.
• Track marketing campaigns, prepare performance analysis reports, post campaign and make recommendations for improvements. Implement and maintain project management systems for documenting and tracking activities. Develop and implement processes for invoices, and corporate card expenses related to marketing in partnership with various departments across the organization.
• Attend company sponsored events.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level