Marketing Product Manager

Horizontal TalentMinnetonka, MN
382d$68,640 - $141,440

About The Position

The Marketing Product Manager will play a crucial role in the development and strategic planning of marketing initiatives for specific products and projects. This position involves enhancing product placement in the competitive market and ensuring the successful launch of new products, particularly in the AV business and medical device sectors.

Requirements

  • Bachelor's degree plus 5-8 years of related work experience, or an equivalent combination of education and work experience
  • Thorough understanding of the AV business, product lines, market space, and the client's businesses
  • Strong preference for an MBA

Nice To Haves

  • Experience with launching software as a medical device or mobile applications
  • Experience with upstream medical device marketing
  • Ability to move through a large multi-faceted program with other collaborators
  • Preferably a Senior level Product Manager

Responsibilities

  • Develop business plans and product positioning in the marketplace
  • Oversee market research, monitor competitive activity, and identify customer needs
  • Establish pricing strategies
  • Lead cross-functional teams/groups to develop new products or enhance existing ones
  • Design strategies to maximize the profitability of product lines by conducting market research and performing financial analyses
  • Represent the company by visiting accounts to solicit feedback on company products and services

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Retirement plan
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