Marketing Manager, The Dial Press, Random House (Hybrid)
About The Position
The Random House Group seeks a dynamic and highly motivated Marketing Manager to lead title-specific marketing campaigns for The Dial Press, reporting directly to the Dial Vice President of Marketing. The Dial Press, an imprint of the Random House Group, publishes books driven by the heart: emotionally affecting works of memoir, narrative nonfiction, and fiction that tell stories of self-revelation, help us connect with others, and offer fresh, intimate, and inspiring perspectives. We are committed to amplifying the voices of women and LGBTQ+ and nonbinary storytellers and creating community through our publishing programs. Dial is the proud publisher of many New York Times bestselling and award-winning authors, including Ann Napolitano, Lyla Sage, Lamya H, Glennon Doyle, Allegra Goodman, Sarah Kay, Cara Bastone, Laura Lynn Jackson, and Geena Rocero. The Marketing Manager will work closely with publicity, editorial, sales, and the consumer insights teams to execute campaigns for books across a variety of genres: commercial fiction and romance, literary fiction, nonfiction/memoir, poetry, and wellness. The Ideal candidate will also be responsible for maintaining and growing The Dial Press Instagram account and other platforms.
Requirements
- Minimum of 5 years of marketing experience in trade or educational book publishing
- Excellent communication, presentation, and writing skills
- Self-motivated and able to prioritize tasks effectively
- Strong creative thinking and strategic planning abilities
- Ability to multi-task and thrive in a fast-paced, deadline-driven environment
- Proactive and exceptionally organized, with a strong attention to detail
- Technical Proficiency with Microsoft Office Suite and experience designing marketing assets using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Canva
Responsibilities
- Consumer outreach, preorder campaigns, author platform development, influencer marketing, advertising, and overall creative strategy
- Identify potential audiences for each book and ways to reach them through advertising, promotion, and social media while also keeping up to date on new platforms and marketing methods
- Proficiency as well as strong interest in platform development and in using social media as a marketing tool
- Pitch potential partners to secure cross-promotional opportunities that enhance campaign reach and effectiveness
- Flexibly manage budgets for assigned titles, ensuring effective allocation of resources
Benefits
- Full-time employees are eligible for our comprehensive benefits program.
- Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
