Marketing Manager - Implant Business Unit

Caldera Medical•Westlake Village, CA

23d•$120,000 - $130,000•Onsite

About The Position

Marketing Manager - Implant Business Unit 100% ONSITE - Westlake Village, CA Caldera Medical’s Mission - To Improve the Quality of Life for Women! Message from the Hiring Manager: Caldera Medical is looking for a B2B Marketing Manager—an integral leader within our growing team. This high-impact position plays a critical role in shaping our brand presence, driving company growth, and supporting our mission to improve women’s health by connecting our innovations to a wider audience. As a key collaborator across departments, this leader ensures our marketing initiatives are strategic, cohesive, and aligned with organizational goals.

Requirements

Bachelor’s degree in marketing, business administration, communications, or related field.
5+ years’ experience in B2B marketing, with proven expertise in trade show management, product line marketing , and digital campaign execution.
Knowledge of CRM software and digital marketing tools (e.g., HubSpot, Salesforce, Mailchimp).
Demonstrated success managing end-to-end email marketing campaigns and using marketing automation tools.
Strong analytical skills to interpret campaign data and optimize for improved performance.
Excellent project management and organizational skills.
Outstanding written and verbal communication skills.
Experience collaborating across departments and handling multiple projects simultaneously.
30% travel required for trade shows and events.

Responsibilities

Manage the marketing strategy, positioning, and lifecycle performance of an assigned product line , ensuring alignment with company objectives and healthcare trends.
Own the strategy and execution of product launches, updates, and related cross-functional initiatives.
Develop and execute B2B digital marketing campaigns, with a focus on email marketing strategies to nurture leads and drive engagement.
Plan, coordinate, and manage all aspects of trade show participation, including logistics, booth design, lead generation activities, and post-event follow-up.
Oversee campaign performance, analyze results, and optimize strategies for maximum ROI.
Collaborate with sales, product, and executive teams to align marketing efforts with business objectives.
Create content for email campaigns, trade show materials, presentations, and social media.
Manage relationships with external vendors and partners involved in events and digital campaigns.
Track and report on key metrics and KPIs, providing regular updates to leadership.
Maintain and update the marketing database and CRM with detailed records pre- and post-campaign.
Ensure all marketing activities are consistent with brand guidelines and compliance standards.
Research industry trends, customer insights, and competitor activities to refine marketing strategies and product positioning.