Marketing Manager, Brand Partnerships

Amazon • New York, NY

5d

About The Position

Zappos is looking for a highly collaborative, strategic and enthusiastic
marketing manager to to support our marketing co-op strategy with key brand
partners. This role manages a portfolio of top brand relationships and partners
with them to plan, execute and analyze marketing strategies that drive revenue,
hance brand equity and deepen key brand partnerships. The ideal candidate is
enthusiastic about building strong brand relationships that deliver measurable
results.

Requirements

• 4+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience using Microsoft Excel to manipulate and analyze data
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience producing marketing promotional material for Owned & Operated channels
• Experience creating brand marketing content
• Bachelor's degree or equivalent

Nice To Haves

• Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
• Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices
• Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences

Responsibilities

• Execute the the brand partnerships strategy including contributing to annual planning and owning execution of co-op marketing plans
• Develop and execute brand-funded marketing campaigns that align with partner and platform goals
• Contribute to optimizing the Zappos native advertising business and identifying new co-op marketing opportunities
• Build and maintain strong relationships with a portfolio of key brand partners, ensuring consistent communication and delivery of partnership results
• Work cross-functionally with marketing, buying and creative to plan, execute and recap annual co-op marketing plans for key brand partners

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level