Marketing Manager, Amazon Private Brands

AmazonSeattle, WA
293d$98,200 - $179,600

About The Position

Are you passionate about elevating brands through innovative marketing and operational excellence? Join our Amazon Private Brands team as an Onsite Marketing Manager, where you'll spearhead high-impact initiatives that bring our products to life onsite. In this dynamic role, you will blend creativity and analytical thinking to ensure our Amazon Essentials and Amazon Basics brands shine across brand stores, and landing pages, helping millions of customers discover products that delight them every day. By collaborating closely with cross-functional partners, you'll coordinate and execute our seasonal marketing campaigns to showcase our brands across channels such as brand stores, detail pages, and the broader Amazon ecosystem. You'll drive, and execute, our brand store strategy, determining how to optimize real estate to improve customer CX and conversion. Whether you're collaborating with our creative team to develop assets, partnering with fellow marketers or business teams to determine the right selection to showcase, or managing the operational execution of bringing the brand stores to life, your ability to balance details with big-picture thinking will be crucial to success. If you're an organized self-starter who loves the fast-paced world of digital marketing and can seamlessly navigate multiple projects at once, this role is for you. Working in a highly collaborative environment, you'll blend data-driven insights with creative instincts, bringing new opportunities to market and shaping best practices for global expansion. Join us, and help deliver a best-in-class customer experiences through our own brands.

Requirements

  • 4+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience managing and measuring marketing performance in various channels
  • Bachelor's Degree

Nice To Haves

  • Experience managing external partners to develop marketing programs
  • Experience presenting ideas to various levels of an organization to gain support for initiatives

Responsibilities

  • Lead Amazon Basics and Amazon Essentials Seasonal Flips: own and coordinate creative brief, partner with creative team to bring assets to life, craft compelling product stories to showcase in creative, evaluate campaign success and shape recommendations to improve performance moving forward
  • Operational execution of brand stores across 6 marketplaces: Oversee the tactical rollout of our seasonal flips across brand stores, and detail page brand stories
  • Support Category Flips: Ensure operational excellence when integrating private brands into the broader Amazon onsite ecosystem
  • Cross-Functional Collaboration: Partner with design, other marketing POCs, and business teams to ensure product inventory, marketing content, and promotional assets are go live-ready.

Benefits

  • Medical benefits
  • Financial benefits
  • Equity options
  • Sign-on payments

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

Education Level

Bachelor's degree

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