Marketing Liaison - Interstate Ford

Kenwood Dealer GroupMiamisburg, OH
13dOnsite

About The Position

Interstate Ford is seeking a creative, organized, and motivated Marketing Liaison to support our dealerships marketing and inventory presentation efforts. This role plays a key part in how our vehicles and brand are represented online through high-quality photography, video content, and social media engagement. The ideal candidate has a strong visual eye, enjoys working with vehicles, and thrives in a fast-paced environment.

Requirements

  • Experience in photography and/or videography (automotive experience preferred but not required)
  • Strong understanding of lighting, angles, and composition
  • Comfortable filming vehicles and speaking on camera (or coaching others to do so)
  • Experience with photo and video editing software (Lightroom, Photoshop, Premiere Pro, CapCut, or similar)
  • Familiarity with social media platforms and current content styles
  • Reliable, organized, and able to meet daily deadlines
  • Experience using DSLR or mirrorless cameras, or high-quality mobile camera setups
  • Ability to work outdoors in various weather conditions
  • Valid drivers license required
  • Must be 18 or older.

Nice To Haves

  • Knowledge of gimbals, microphones, and basic video equipment is a plus

Responsibilities

  • Vehicle Photography Photograph all new and used vehicle inventory in a consistent, professional style
  • Capture exterior, interior, detail, and feature-focused images
  • Ensure vehicles are properly staged (clean, straight wheels, proper lighting, and correct backgrounds)
  • Photo Editing Edit images for lighting, color correction, clarity, and consistency
  • Maintain dealership branding and visual standards
  • Optimize images for dealership websites and third-party listing platforms
  • Walk-Around Videos Record walk-around videos of used vehicles highlighting features, condition, and value
  • Follow dealership-approved scripts or talking points
  • Ensure videos are engaging, clear, and optimized for online viewing
  • Social Media Content Capture photos and short-form videos for Facebook, Instagram, TikTok, and YouTube Shorts
  • Create content that highlights inventory, promotions, and dealership culture
  • Collaborate with the marketing team on creative ideas, trends, and campaigns
  • Organization & Workflow Maintain an efficient workflow to keep inventory photos and videos current
  • Upload, organize, and manage content within dealership systems
  • Communicate with sales and marketing teams to prioritize inventory needs
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