Marketing Internship

Super-Sod • Pineville, NC

4d • $15 - $20

About The Position

At Super-Sod, we’ve been growing grass—and growing careers—since 1892. What began as a small general store has evolved into a trusted name in turfgrass and one of the largest suppliers of sod in the nation. We encourage a collaborative culture and have been recognized as a Top Workplace by the Atlanta Journal-Constitution. With a long-standing tradition of excellence, we're proud to continue growing strong! We’re looking for a Summer Marketing Intern to support our Performance Marketing Strategist in executing and optimizing paid media and customer retention campaigns. This internship is a hands-on opportunity to gain experience in performance marketing, paid advertising, lifecycle marketing (email & SMS), and data-driven campaign optimization. The ideal candidate is analytical, creative, and excited to learn how full-funnel marketing drives customer acquisition and retention.

Requirements

• Currently pursuing a degree in Marketing, Business, Analytics, Communications, or a related field.
• Strong interest in performance marketing, paid media, and customer retention strategies.
• Analytical mindset with the ability to interpret marketing performance data.
• Strong written and verbal communication skills.
• Detail-oriented and organized, with the ability to manage multiple projects.
• Proficiency in Excel or Google Sheets for reporting and analysis.
• Self-motivated, curious, and eager to learn in a fast-paced environment.
• Customer Service experience
• Ability to read and interpret general business periodicals and professional journals
• Ability to solve practical industry related problems.
• Professional or educational experience in business, accounting/finance or marketing.
• Pre-employment background check and drug screening required.

Responsibilities

• Assist in the execution and optimization of paid media campaigns across Google Ads, Meta, Bing, Pinterest, TikTok, and Demand Side Platforms (DSP).
• Support audience targeting, creative testing, bid adjustments, and budget pacing.
• Help write and test ad copy aligned with campaign objectives and brand messaging.
• Monitor key performance metrics such as ROAS, CPA, CTR, and conversion rate to identify optimization opportunities.
• Assist in building and scheduling email and SMS campaigns focused on customer retention, engagement, and lifecycle marketing.
• Support segmentation strategies to improve targeting and personalization.
• Help develop and test subject lines, messaging, and offers to improve open rates, click-through rates, and revenue per send.
• Monitor and report on retention KPIs including repeat purchase rate, customer lifetime value (LTV), and unsubscribe rates.
• Assist with automated flows such as welcome series, abandoned cart, post-purchase, and win-back campaigns.
• Collect and organize performance data across paid media and retention channels.
• Assist in preparing weekly performance reports with actionable insights and recommendations.
• Research competitor marketing strategies and industry trends to inform campaign improvements.
• Help identify cross-channel opportunities between paid acquisition and retention marketing.
• Work cross-functionally with marketing, creative, and agency partners.
• Participate in strategy discussions around customer acquisition and lifecycle marketing.
• Stay up to date with platform updates, marketing trends, and best practices in performance and retention marketing.

Benefits

• Competitive Wages
• Flexible Paid Time Off
• Comprehensive health and wellness plans (medical, dental, vision, HSA, supplemental life, accident, hospital, and critical illness)
• Access to Employee Marketplace
• Employer-sponsored discounts
• Health and Wellness programs
• Employee Assistance programs

What This Job Offers

• Career Level: Intern
• Number of Employees: 1-10 employees