Marketing Intern

American FidelityOklahoma City, OK
2dOnsite

About The Position

Support the marketing analyst team in numerous initiatives involving —campaign planning, content/copywriting, and/or collaborating with colleagues throughout the company. Project manage and assist cost-efficient marketing campaigns to increase sales, educate potential or existing customers, and support customer retention. Maintain company branding with internal and external marketing collateral to promote brand awareness, core company strategies and reputation in the market. American Fidelity specializes in the education, public sector, automotive and healthcare industries with products like group and individual life, health and annuity services as well as other financial security products and services. We’re focused on offering a different opinion to our Customers – making things easier for them by providing benefits administration and education. For our policyholders, we help provide financial security through our benefit offerings, which provide coverage for some of life’s worst events – cancer, accidents, critical illnesses, death and more – and for some of life’s best – childbirth, retirement and more.

Requirements

  • Must be a college junior or sophomore pursuing a marketing, communication, advertising, or equivalent degree
  • Experience researching, planning, executing and measuring marketing communications projects, campaigns, and strategies.
  • Some knowledge of sales, advertising and marketing techniques
  • Copywriting and editing skills
  • Ability to multitask
  • Fully proficient knowledge in Word, Excel, and PowerPoint
  • Must be available for Spring Semester and Summer to come onsite part time.

Nice To Haves

  • Knowledge of insurance products and industry a plus
  • Knowledge of Adobe Creative Suite including Photoshop, InDesign, and Illustrator a plus
  • Working knowledge of variable data merge thru InDesign or Microsoft Office
  • Understanding of digital marketing including email, web and content management systems (CMS) a plus

Responsibilities

  • Support the marketing analyst team in numerous initiatives involving campaign planning, content/copywriting, and/or collaborating with colleagues throughout the company.
  • Project manage and assist cost-efficient marketing campaigns to increase sales, educate potential or existing customers, and support customer retention.
  • Maintain company branding with internal and external marketing collateral to promote brand awareness, core company strategies and reputation in the market.
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