ASM Global-posted 2 months ago
Part-time • Intern
Lake Charles, LA
Administrative and Support Services

The Marketing Intern at Lake Charles Event Center works closely with the Marketing & Sales Manager to create, execute, and maintain marketing functions aimed at maximizing effectiveness and achieving ticket sales goals. This role involves assisting in the development of marketing plans, executing grassroots initiatives, managing social media, and handling eblasts. The intern will also be responsible for fulfilling sponsorship contracts, promoting events, and organizing outreach efforts to grow community databases.

  • Assists Manager in developing Marketing Plans, including grassroots initiatives, social media, and eblasts.
  • Carries out specific marketing plans relating to events using advertising support as requested by the Manager.
  • Handles fulfillment of Sponsorship contracts.
  • Assists Manager with event promotions and organization.
  • Implements and maintains outreach to major organizations within the community to grow databases.
  • Helps implement group sales efforts on an event-by-event basis.
  • Cold calls groups and local businesses to offer group rates and grow group sales database.
  • Mails out season tickets and upgrades patrons when available.
  • Takes renewal/new subscriber orders over the phone.
  • Mails out subscription renewals.
  • Manages School/Daycare database.
  • Mails out flyers to database.
  • Takes orders over the phone.
  • Cold calls schools and daycares to offer group rates and grow group sales database.
  • Maintains a professional and courteous attitude in all dealings with patrons, promoters, vendors, co-workers, and senior management.
  • Ideal candidate is a sophomore, junior, or senior in college majoring in Business Marketing or Mass Communication.
  • Customer/Guest Services experience required.
  • Ability to follow oral and written instructions and communicate effectively with others in both oral and written form.
  • Ability to operate standard office equipment and personal computers using MS Windows, MS Excel, MS Outlook, MS Word.
  • Experience with Adobe Creative Suite preferred.
  • Must be able to stand/walk for the duration of the shift and carry and lift according to industry standards.
  • Experience with Adobe Creative Suite.
  • Flexible hours, including nights, weekends, and holidays.
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