Marketing Intern - Brand & Theatre Marketing

Cinemark • Plano, TX

2d • Hybrid

About The Position

Join Our Team: As part of our Cinemark Universe, you will immerse yourself in a fun and fast-paced environment that offers rewarding learning experiences. With 500+ theatres and nearly 6,000 screens; we're truly a global presence of 20,000 movie lovers working together to make unforgettable experiences. 2026 Summer Internship Program: Are you ready to launch your career in entertainment and make a real impact? Cinemark’s Corporate Internship Program is your gateway to hands-on experience, professional development, and meaningful connections – all from the Cinemark Service Center in Plano, TX. What’s in it for you? Meaningful Contributions: You’ll work on impactful projects that align with real business goals, giving you the opportunity to make a visible difference. You’ll gain hands-on experience and exposure to the inner workings of a publicly traded company with a global footprint. Mentorship & Support: You will be paired with a dedicated peer coach to guide your development and help you navigate the experience. Executive Exposure: The program culminates in a final presentation to Cinemark’s executive leadership – your chance to showcase your work and insights to key decision-makers. Fun & Engaging Events: Build lasting connections through social activities, development workshops, and exclusive opportunities to engage with senior leaders. Full-Time Immersion: A 40-hour workweek during standard business hours gives you a true feel for a professional work environment. Hybrid Flexibility: Enjoy a hybrid schedule with 3 days onsite and 2 days remote, designed to balance collaboration and flexibility. Competitive Pay: Earn a competitive hourly wage while gaining valuable industry experience and professional development. As a Marketing Brand & In-Theatre Marketing intern, you will help prepare market research analysis and practical recommendations for theatre locations in highly competitive markets undergoing technology and amenity upgrades. Your work will inform remodel strategies that increase awareness, drive traffic, and boost ticket sales, while educating the team and sparking innovative ideas for upcoming remodels.

Requirements

• Currently pursuing a bachelor’s degree in Marketing, Business, Communications, Data Analytics, or related field.
• Strong research and analytical skills; proficiency in Excel/Google Sheets for data analysis.
• Advanced presentation skills with experience in PowerPoint or Google Slides.
• Familiarity with social media platforms and basic content creation.
• Excellent written and verbal communication; detail-oriented and organized.
• Ability to manage multiple priorities and meet deadlines in a collaborative environment.

Nice To Haves

• Experience with data visualization tools (Power BI, Tableau) or mapping tools (Google My Maps).
• Exposure to social listening tools and employer-brand optimization.
• Understanding of SEO/local listings best practices.

Responsibilities

• Assist with remodel campaign support, including timelines, asset coordination, and milestone tracking.
• Conduct competitive research on local theatre markets, analyzing amenities, pricing, and customer sentiment.
• Develop social media content aligned with remodel campaigns and collaborate on content calendars.
• Prepare executive-ready decks summarizing research insights and recommendations.
• Deliver a final report and presentation with actionable insights to stakeholders.
• Audit and update Cinemark local listings on business-relevant platforms (Google Business Profile, Yelp, etc.).
• Perform employer-brand audits on LinkedIn, Glassdoor, Indeed, and The Muse; recommend optimizations.
• Support post-campaign analysis, comparing pre- and post-remodel performance metrics.

Benefits

• Meaningful Contributions: You’ll work on impactful projects that align with real business goals, giving you the opportunity to make a visible difference.
• You’ll gain hands-on experience and exposure to the inner workings of a publicly traded company with a global footprint.
• Mentorship & Support: You will be paired with a dedicated peer coach to guide your development and help you navigate the experience.
• Executive Exposure: The program culminates in a final presentation to Cinemark’s executive leadership – your chance to showcase your work and insights to key decision-makers.
• Fun & Engaging Events: Build lasting connections through social activities, development workshops, and exclusive opportunities to engage with senior leaders.
• Full-Time Immersion: A 40-hour workweek during standard business hours gives you a true feel for a professional work environment.
• Hybrid Flexibility: Enjoy a hybrid schedule with 3 days onsite and 2 days remote, designed to balance collaboration and flexibility.
• Competitive Pay: Earn a competitive hourly wage while gaining valuable industry experience and professional development.

What This Job Offers

• Job Type: Full-time
• Career Level: Intern
• Number of Employees: 5,001-10,000 employees