Marketing Finance Analytics - Sr. Associate/Manager

Verkada • San Mateo, CA

116d • $150,000 - $195,000

About The Position

Verkada's Growth Ops team is looking for a motivated Marketing Finance Analytics Sr. Associate or Manager to support our marketing team in making smarter, data-driven decisions. In this role, you'll track budgets, measure ROI, and analyze performance data to ensure our campaigns and programs deliver measurable impact. You'll also partner closely with Finance and Marketing leadership to connect day-to-day operations with broader company growth goals. You'll play a key role in transforming raw data into actionable insights that guide how we invest and grow. By building reports, and analyzing budget performance, you'll provide visibility into where spend is driving pipeline and revenue. Your work will surface opportunities to improve ROI and directly influence strategic decisions around channel performance and future investments. The ideal candidate is proficient in Excel modeling, fluent in SQL, understands the principles of effective data visualization, and knows how to contextualize their work within the business in order to drive growth with cross-functional leaders. This role reports into our Director of Data Science & Analytics. We are committed to a thriving in-office culture. This role requires that you be on-site at our HQ in San Mateo 5 days a week.

Requirements

• Bachelor's or master's degree in a technical discipline.
• 4+ years of expertise in quantitative analysis, ability to generate insights and tell a story backed by data.
• Strong background in financial modeling.
• Advanced proficiency in Excel, proficiency in SQL and relational databases.
• Experience with data visualization tools (Looker, Tableau, Power BI, etc).
• Demonstrated track record of success in fast-paced, high-growth, and self-directed work environments.
• Attention to detail, analytical mindset and strong strategic instincts.
• Strong communication skills, ability to clearly articulate insights to a wide range of audiences.
• Must be able and willing to work in-office 5 days a week.

Nice To Haves

• Prior experience in Business Analytics or a similar function (Business Operations, Revenue Operations, Sales Operations, FP&A etc).
• Experience creating executive level presentations.
• Experience building and architecting data pipelines.
• Understanding of enterprise business models and go-to-market (GTM) strategy.

Responsibilities

• Partner with Finance and Marketing leadership to track and report on budgets, ROI, and other key funnel metrics, ensuring alignment with company-wide goals.
• Support the planning and goal-setting process and build budget forecasting models for marketing-driven pipeline by maintaining accurate data and reporting.
• Be responsible for defining and clearly articulating KPIs to serve the team and management.
• Generate insights into how acquisition channels and campaigns are performing across the funnel and buying lifecycle.
• Provide regular updates and insights that help Marketing and Finance make better investment decisions.
• Build and maintain dashboards and reports to provide visibility into marketing spend and performance.

Benefits

• Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans.
• Nationwide medical, vision and dental coverage.
• Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options.
• Expanded mental health support.
• Paid parental leave policy & fertility benefits.
• Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time.
• Professional development stipend.
• Fertility Stipend.
• Wellness/fitness benefits.
• Healthy lunches provided daily.
• Commuter benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Publishing Industries
• Education Level: Bachelor's degree