Marketing Director, Atria Books

Simone Development • New York, NY

5d

About The Position

Atria Books is currently seeking a Marketing Director. Our team is a dynamic, diverse, creative group committed to our authors and to publishing their books for maximum impact. Atria publishes a range of bestselling, and award-winning fiction and non-fiction from authors including Colleen Hoover, Brad Thor, Hannah Grace, Janet Evanovich, Vince Flynn, Sister Souljah, Fredrik Backman, Lisa Jewell, Charlamagne Tha God, Taylor Jenkins Reid, Reyna Grande, Rebecca Serle, William Kent Krueger, and many more. We are looking for someone with a minimum of 6-8 years of experience in book marketing and management who has a proven record of creating successful traditional and innovative campaigns for both fiction and non-fiction titles and who can be a strong leader in the marketing department.

Requirements

• At least 6-8 years of experience in book publishing, marketing, brand management, or equivalent
• Strong leadership and management skills and proven success in managing a team
• Excellent written and verbal communication
• Ability to present effectively and clearly in meetings
• Keen attention to detail
• Must be well-organized and able to prioritize and meet deadlines under pressure
• Proven success in digital marketing, social media campaigns, and social media outreach
• Must be a creative and strategic thinker, as well as assertive and persuasive
• Proficiency with Microsoft Word, PowerPoint, Excel

Responsibilities

• Oversee a team of eight marketers who work on 50-60 frontlist titles per season
• Develop and review all marketing plans and prepare selling materials
• Allocate marketing budget and approve advertising plans and creative
• Communicate with authors and agents about campaign progress
• Analyze campaign metrics and report on success and growth opportunities
• Collaborate closely with publicity, editorial, advertising, video, and corporate marketing departments
• Maintain strong relationships with Independent booksellers and librarians
• Oversee imprint social media channels and content, with an eye toward growth and building engagement metrics
• Work closely with editors on acquisition opportunities, especially in relation to author platform assessment

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 501-1,000 employees