Marketing Design Lead

Nagish•New York, NY

14d•$90,000 - $150,000

About The Position

As a Marketing Design Lead at Nagish, you will create visually appealing and cohesive designs that communicate a brand's message, enhance its identity, and achieve campaign objectives. Your strategic design and creative output will bridge strategy and execution, focusing on aesthetics, user experience, and brand consistency across various media. On a day to day, you will: Collaborate with the growth team and copywriters to brainstorm and develop visual concepts for advertising campaigns, email campaigns, conferences, and other unique experiences. Translate campaign ideas into visual frameworks that align with Nagish’s brand identity. Prepare mood boards, style guides or prototypes via super strong swipes or sketches to communicate a project's visual direction. Design a wide range of assets for print, digital, and social media, including social media graphics, banner ads, posters and billboards, email templates, website or app interfaces, and presentation decks. Create dynamic visual video ads, GIFs, or interactive graphics. Edit and produce engaging video content for campaigns, including cutting footage, adding motion graphics, sound, and ensuring brand consistency. Ensure that designs and videos align with Nagish’s overall marketing strategy and target audience. Ensure designs and videos meet technical specifications and comply with platform requirements (e.g., file sizes, resolutions, aspect ratios). Use creativity to overcome design challenges, such as balancing brand guidelines with fresh, innovative approaches. Stay up-to-date with design and video trends, tools, and techniques to bring cutting-edge visuals to campaigns. Conduct quality checks on final designs and video outputs, ensuring accuracy in layouts, text, colors, motion, and technical specifications. Prepare files for handoff to growth teams, printers, or web developers, ensuring all elements meet technical standards. A/B test designs and video creatives to determine which visuals perform better in advertising campaigns.

Requirements

8+ years of proven experience in design, with a portfolio that showcases a breadth of digital and print deliverables that drive business results.
Expert proficiency in Creative Suite (InDesign, Illustrator, Photoshop), Figma, Google Suite.
Experience with video editing tools such as Adobe Premiere Pro, After Effects, Veed, or similar software.
Passionate about the design and video production fields and up-to-date with new production tools and trends.
Creative problem solver with a can-do attitude.
Extremely high attention to detail and interest in care & quality.

Responsibilities

Collaborate with the growth team and copywriters to brainstorm and develop visual concepts for advertising campaigns, email campaigns, conferences, and other unique experiences.
Translate campaign ideas into visual frameworks that align with Nagish’s brand identity.
Prepare mood boards, style guides or prototypes via super strong swipes or sketches to communicate a project's visual direction.
Design a wide range of assets for print, digital, and social media, including social media graphics, banner ads, posters and billboards, email templates, website or app interfaces, and presentation decks.
Create dynamic visual video ads, GIFs, or interactive graphics.
Edit and produce engaging video content for campaigns, including cutting footage, adding motion graphics, sound, and ensuring brand consistency.
Ensure that designs and videos align with Nagish’s overall marketing strategy and target audience.
Ensure designs and videos meet technical specifications and comply with platform requirements (e.g., file sizes, resolutions, aspect ratios).
Use creativity to overcome design challenges, such as balancing brand guidelines with fresh, innovative approaches.
Stay up-to-date with design and video trends, tools, and techniques to bring cutting-edge visuals to campaigns.
Conduct quality checks on final designs and video outputs, ensuring accuracy in layouts, text, colors, motion, and technical specifications.
Prepare files for handoff to growth teams, printers, or web developers, ensuring all elements meet technical standards.
A/B test designs and video creatives to determine which visuals perform better in advertising campaigns.