Marketing Coordinator

Penske Automotive GroupDuluth, GA

About The Position

Penske Automotive Group is looking for a tech-savvy Marketing Coordinator to join our team and help develop and execute innovative and creative marketing solutions for our team. JOIN OUR TEAM At Penske Automotive Group (PAG), we strive to create a positive and inclusive workplace that promotes excellence and achievement, and we aim to deliver the very best experience possible to our customers. We are looking for dedicated and motivated professionals who share that same passion to join our team. As a Marketing Coordinator, you will leverage social media platforms and content creation to support sales growth initiatives and advance customer relationship management.

Requirements

  • High school diploma or equivalent; and one to three years of related experience in marketing; or equivalent combination of education and experience.
  • Must have a current and unsuspended motor vehicle license.

Nice To Haves

  • Passion for social media and video.
  • Proficiency with video and photo editing tools and different digital media formats.
  • Ability to understand current and future trends with digital content.
  • Knowledge of copyrighting and adhering to PAG social/video policies.
  • Excellent communication skills.
  • Impeccable time management skills with the ability to multitask.
  • Detail-oriented approach with ability to work under pressure to meet deadlines.
  • Bachelor's degree and three to five years' experience in a similar position; or equivalent combination of education and experience.

Responsibilities

  • Help develop and create engaging content for our websites, YouTube, Facebook, Instagram, and other various platforms.
  • Assist in the creation and editing of video and photo content.
  • Attend events to capture and produce social media content (this may include occasional nights and weekends).
  • Adhere to all brand standards and compliance.
  • Monitor social media channels for industry trends.
  • Reports and tracks effectiveness of marketing initiatives
  • Reviews company reputation across social media platforms and takes steps, both internal and external, to maintain and improve the image of dealerships

Benefits

  • Fortune 500 company, consistently recognized by Automotive News as among the "Best Dealerships to Work For."
  • Proudly named to Glassdoor's Best Places to Work
  • Comprehensive benefits program, including health care options (medical, dental and vision) and 401k savings and retirement plan with company match.
  • Training, resources and opportunities for career growth and advancement, tailored to individual performance, experience and interests.
  • Values-driven culture built on integrity, professionalism, excellence, and teamwork.
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