Marketing Coordinator, ECS Windsor

Stäubli•Windsor, CA

7h•$69,000 - $81,000

About The Position

The Marketing Coordinator supports business-to-business marketing strategies by executing campaigns, managing lead generation efforts, producing content, and organizing events to drive sales growth. This position requires a creative and detail-oriented professional with strong planning, quick problem solving and creativity. A key component of this role involves coordinating industry trade shows and events, ensuring that Stäubli is prominently represented.

Requirements

2+ years in Marketing and/or Event Planning
Strong organization and planning skills.
Excellent oral and written communication skills.
Ability to understand and follow branding guidelines.
Be a self-starter and work under limited supervision.
Be a team player willing to assist where needed in all company disciplines.
Critical thinking and problem solving to resolve issues under time pressure.
Exhibit strong computer skills: Excel, Word, PowerPoint, Visio, Internet Research, CRM.
Ability to handle multiple projects simultaneously under pressure to meet tight deadlines.
Proven experience in tradeshow and event management.
Strong understanding of digital marketing and social media platforms.

Nice To Haves

Bachelor’s Degree in Marketing or related field preferred
Marketing Automation (Oracle Eloqua), and Adobe Photoshop, or other design programs is a plus.

Responsibilities

Collaborate with the marketing manager and sales teams to develop and execute marketing strategies and campaigns for the local B2B markets.
Assist in establishing measurable marketing goals and monitor performance to ensure objectives are achieved.
Plan and coordinate participation in industry trade shows and events, including booth design, logistics, and staffing.
Manage event calendars, registrations, and related budgets.
Work closely with sales reps, vendors and venues to ensure seamless event execution.
Analyze event success and gather feedback to improve future events and complete post show analysis and reports.
Travel within the US to attend shows.
Create engaging marketing materials such as brochures, presentations, newsletters, and promotional content.
Maintain a consistent and professional brand image across all marketing communication.
Support digital marketing efforts, including social media campaigns, email marketing, and online advertisements.
Monitor online presence and engagement metrics to optimize strategy according to performance data.
Conduct market research to identify trends and opportunities within the ECS sector.
Analyze competitor strategies to anticipate shifts in market dynamics.
Support lead generation efforts to drive sales, assist sales team in lead management & data quality in CRM.
Work collaboratively with product development and sales teams to ensure alignment of marketing activities with business objectives.
Provide administrative and project support to the marketing team as needed.