Marketing Coordinator

Gulf Copper & Mfg. Corp.•Galveston, TX

About The Position

Supports the planning, coordination, and execution of marketing initiatives, including campaigns, content development, and performance analysis. This role ensures marketing strategies are effectively implemented across digital platforms, recruitment efforts, and business development initiatives, supporting key programs such as the Arctic Security Cutter (ASC) and future company growth.

Requirements

3 – 5 years of experience in marketing, communications, or a similar role (coordinator-level experience preferred).
Bachelor’s degree in marketing, communications, or related field (preferred but not required with relevant experience).
Excellent written and verbal communication skills for creating engaging content.
Ability to interpret data and turn insights into actionable marketing improvements.

Responsibilities

Campaign Coordination: Coordinate and support the planning, execution, and tracking of multi-channel campaigns (digital ads, events, email).
Data & Reporting: Monitor KPIs, collect marketing data, compile reports on campaign effectiveness, and analyze trends.
Project Coordination & Administrative Support: Manage database (CRM), coordinate schedules, liaise with vendors, and provide overall project coordination support.
Market Research: Conduct research and competitive analysis to understand target audiences, industry trends, and market positioning.
Content & Digital: Managing social media, optimizing Search Engine Optimization (SEO), creating blog posts, newsletters, and visual materials.
Strategic Support: Coordinate marketing efforts supporting recruitment initiatives, business development, and strategic programs including ASC.
Innovation: Staying up to date with the latest AI marketing trends.