Marketing Coordinator

Burr & Forman•Tampa, FL

About The Position

Burr & Forman, an Am Law 200 firm with over 370 attorneys, seeks a dynamic and motivated Marketing Coordinator to advance the firm’s marketing and business development strategy. This role reports to the Director of Marketing and is ideally located in Atlanta, GA; Birmingham, AL; Columbia, SC; Nashville, TN; or Tampa, FL but other office locations may be considered. The Marketing Coordinator position is ideal for a proactive marketing professional who thrives in a fast-paced environment, enjoys building relationships across all levels of an organization, and is eager to take ownership of meaningful, firmwide initiatives.

Requirements

Bachelor’s degree in marketing or communications preferred. Work experience in lieu of a degree will be considered.
2+ years of applicable marketing or agency experience. Prior law firm marketing experience or professional services industry experience is a bonus.
Ability to write clear and compelling content appropriate for both print and digital platforms; experience writing for professional services or B2B audience is ideal.
Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
Ability to manage multiple projects, balance competing priorities, and work efficiently under the pressure of meeting multiple deadlines with frequent interruptions.
Experience with design tools like Canva or Adobe Illustrator.
Proactive and solution-oriented, enthusiastic, approachable, and flexible.
Some overtime may be required

Nice To Haves

Prior law firm marketing experience or professional services industry experience is a bonus.
Experience with project management and email marketing platforms a bonus.

Responsibilities

Coordinate the development of marketing assets for new attorneys, including biographies, headshots, and business cards.
Serve as the primary point of contact for website updates, including attorney profiles, practice and industry descriptions, insights, events, and news.
Support event-related email marketing campaigns, including drafting and deployment.
Drive the firm’s social media activity, including creating and scheduling posts.
Assist the Marketing Specialist with the maintenance and organization of all printed and digital collateral, including ads, one-pagers, and signage.
Oversee the sourcing and fulfillment of promotional item (SWAG) requests.
Assist with implementation of new programs and initiatives as needed by the firm’s Marketing and Business Development Team.
Other responsibilities as needed.