Marketing Coordinator

Portage County Ohio•Ravenna, OH

29d

About The Position

The Portage County Health District is seeking a creative and organized Marketing Coordinator to support agency wide communication, outreach, branding, and public information efforts. This position plays an essential role in strengthening public awareness of our programs and services by enhancing community engagement throughout Portage County. The Marketing Coordinator will develop and implement marketing, communication, and branding strategies that support public health programs, community partnerships, and organizational visibility. This role oversees social media, multimedia content, outreach materials, and internal communication tools while ensuring consistent use of PCHD branding across all platforms. The coordinator also serves as backup Public Information Officer during emergency response.

Requirements

Bachelor’s degree in marketing, communications, public relations, public health, or a related field.
Two (2) years of experience preferred in marketing, communications, or community engagement (public health experience preferred).
Demonstrated experience with graphic design software (e.g. Canva, Adobe Creative Suite) and social media management platforms .
Knowledge of branding principles , strategic communication , and public information practices .
Strong writing, editing, and proofreading skills with attention to tone, clarity, and accessibility.
Strong interpersonal and customer service skills; able to interact professionally with diverse audiences.
Proficiency in Microsoft Office and digital communication tools.
Strong organizational and time-management skills, with the ability to manage multiple projects and meet deadlines.
High level of customer service skills, with the ability to interact professionally with internal and external stakeholders.
Valid driver’s license and auto insurance.
Must be legally authorized to work in the United States without requiring sponsorship for employment visa status now or in the future.

Responsibilities

Coordinate and implement the Health District’s marketing, communications, and branding strategies to promote public health programs, community partnerships, and organizational visibility.
Ensure consistent and correct use of PCHD branding across all internal and external materials, platforms, and communications.
Support marketing and communications related to the programs and services of the Health District, ensuring consistent and compliant messaging that informs and educates the public.
Manage and maintain a proactive marketing and outreach calendar to align communication efforts with public health campaigns, community events, and seasonal priorities.
Develop, design, and distribute outreach materials in collaboration with Health Educators and program staff to support community engagement and health promotion.
Coordinate PCHD’s social media presence, including content creation, posting, analytics tracking, and public engagement consistent with agency messaging and PHAB standards.
Create and manage multimedia content (photography, video, and promotional materials) that authentically represent PCHD’s services, staff, and community impact.
Oversee the development, maintenance, and promotion of the PCHD Public Health App, ensuring accessibility and relevance of content.
Review and update PCHD’s website content in coordination with the Website Coordinator to ensure accuracy, user accessibility, and consistent messaging.
Strengthen internal communication systems, including building and maintaining the Assembly platform to enhance employee engagement and information sharing.
Serve as back-up Public Information Officer (PIO) during emergency response or when delegated, assisting with media communication and public messaging.
Assist with linkage of care initiatives by promoting connections between PCHD programs, healthcare partners, and community resources.
Act as a liaison to community partners and resource networks, maintaining a comprehensive list of available services and referral opportunities.
Plan and promote agency events (in coordination with the Community Health Division) such as the PCHD Open House, community fairs, and outreach campaigns to enhance visibility and engagement.
Perform related duties as assigned to support public health promotion, communication, and community outreach objectives.
Participate in quality improvement team projects and training initiatives, incorporating quality improvement principles into daily work activities.
Participate in public health emergency response activities as needed, including roles within the Incident Command System/National Incident Management System.
All health district employees have an emergency response role and may be expected to respond to threats to the public’s health in accordance with the Portage County Combined General Health District Emergency Response Plan.
Attend and participate in agency-sponsored training, events, and activities.
Gather and organize documents to fulfill public records requests and other reporting obligations.
Participate in activities that support and enhance agency accreditation.
Maintain reasonable and reliable attendance to meet organizational needs and objectives.