Marketing Coordinator

Transformation HouseAnoka, MN
15dOnsite

About The Position

The Marketing Coordinator supports revenue and admissions pipeline growth through the execution of targeted, data driven marketing initiatives, while also providing administrative and reporting support. This role focuses on day- to-day marketing execution across content, digital channels, SEO, and paid media, alongside structured data reporting, auditing, and documentation to ensure marketing efforts are accurate, measurable, and aligned with organizational goals. Reporting to the VP of Business Development, the Marketing Coordinator works closely with leadership to implement marketing strategies, track performance, and support ongoing reporting and audit needs.

Requirements

  • Associate’s degree in marketing, communications, graphic design, or a related field, or equivalent practical experience
  • Strong written communication skills with the ability to create clear, accurate marketing content
  • Understanding of digital marketing channels including social media, email marketing, and SEO
  • Strong organizational skills with the ability to manage multiple tasks, deadlines, and priorities
  • High attention to detail, particularly when working with data, reports, and documentation
  • Comfort working with spreadsheets, reports, and basic data analysis
  • Ability to follow established processes while maintaining accuracy and consistency
  • Experience with Adobe Creative Cloud products such as Photoshop, InDesign, Illustrator, and Premiere Pro

Nice To Haves

  • Experience with business intelligence platforms, with a strong preference for Looker Studio and Google Cloud
  • Bachelor’s degree in marketing, communications, graphic design, or a related field, or equivalent practical experience
  • Familiarity with CRM systems, with HubSpot CRM experience strongly preferred
  • Experience with paid digital advertising platforms such as Google Ads or social media advertising
  • Familiarity with content management systems and website updates

Responsibilities

  • Execute marketing campaigns across digital channels in support of admissions and revenue goals
  • Create and manage written and visual content for landing pages, email campaigns, and social media
  • Support SEO efforts through content optimization, keyword research, and website updates
  • Assist with the setup, monitoring, and optimization of paid advertising campaigns
  • Ensure marketing materials are accurate, compliant, and aligned with organizational priorities
  • Develop and maintain content calendars and campaign schedules
  • Coordinate timelines and deliverables to ensure consistent marketing output
  • Support campaign planning through research, organization, and execution support
  • Track and report on marketing and admissions pipeline performance metrics
  • Prepare regular reports and summaries for leadership review
  • Support data audits related to organizational performance
  • Assist with the maintenance and ongoing management of dashboards, including data validation and reporting accuracy.
  • Maintain accurate and organized marketing data across platforms and reporting tools
  • Support CRM and marketing system data hygiene and consistency
  • Ensure proper tracking, tagging, and documentation of marketing activities and campaigns

Benefits

  • PTO package
  • Medical, Dental and Vision Insurance
  • Tuition Reimbursement
  • 401(k)
  • Short and Long Term Disability Plan Options
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