Marketing Coordinator - Richardson, TX

Advisor Talent Solutions•Richardson, TX

1d•$70,000 - $70,000•Hybrid

About The Position

Marketing Coordinator Are you a creative, sales-minded, strategy-driven individual with a passion for marketing and a genuine interest in communicating with clients daily? We are seeking a strong Marketing Coordinator whose job is to grow a sales pipeline by creating a comprehensive marketing strategy and setting appointments for Inspire Financial Group in Richardson, TX. The successful candidate will be able to demonstrate superb marketing and analytical skills. We are seeking an individual who can plan, execute, and iterate campaigns to drive engagement, quality leads, and qualified opportunities. We’re looking for a go-getter that is great at asking in-depth questions and getting our prospects engaged! This individual will execute email marketing, lead nurturing, direct mail, coordinate speaking engagements, and other marketing activities in an integrated fashion that results in a larger overall sales funnel of high-quality leads.

Requirements

Bachelor’s degree
2+ years of experience in a marketing role
Experience in a fast-paced office setting
Experience with MS Office Suite and the ability to learn new software quickly
The desire to work long-term in the financial industry
Strong ability to execute online and offline marketing campaigns and a sharp eye for detail
High degree of creativity, strong work ethic, and the ability to work at a fast pace
Excellent verbal and written communication skills
Proven ability to work independently and complete assigned tasks on schedule

Responsibilities

Create the direct marketing strategy, planning marketing and client events
Execute and attend seminars and client events
Create, execute, and measure all marketing campaigns
Oversee content and communication strategies to maintain high satisfaction scores among existing clients
Oversee the development and/or implementation of marketing funnels through branding and building of landing pages, registrations, pre and post email drip communication
Oversee the email marketing strategy, including email cadence and drip campaigns, while monitoring performance
Manage social media accounts and create engaging content
Stay informed on company-produced content and leverage it across platforms
Oversee the development of pre and post lead nurturing and contact strategies
Monitor the performance of all lead funnels to gauge performance and ROI and make recommendation on how to optimize marketing programs
Assist in the branding and development of marketing and brand products
Utilize the firm’s CRM system and relationship marketing platform, Levitate