Marketing Coordinator

Showboat Hotel & Island Waterpark•Atlantic City, NJ

29d

About The Position

The Marketing Coordinator supports the execution of marketing campaigns, promotions, and brand initiatives for Showboat Hotel, including its attractions, events, and entertainment offerings. This role assists with coordinating digital marketing, on-property promotions, partnerships, content creation, and marketing logistics to drive guest engagement, visitation, and revenue.

Requirements

Excellent communication skills (written and verbal)
Content creation and storytelling for social media, websites, and promotional materials
Social media management (Instagram, Facebook, TikTok, LinkedIn, etc.)
Digital marketing knowledge including email campaigns, SEO basics, and online promotions
Project coordination and organization to manage multiple campaigns and events
Analytical skills to review campaign performance and marketing data
Customer-focused mindset with understanding of guest experience in hospitality
Team collaboration with sales, events, and operations departments
Creativity and attention to detail
Bachelor's degree in Marketing, Communications, Hospitality Management, Business Administration, or a related field preferred
1–3 years of experience in marketing, hospitality, tourism, or event promotion (internship experience may also be acceptable)
Experience with social media management, digital marketing, or content creation

Nice To Haves

Graphic design basics using tools such as Adobe Creative Suite, Canva or similar is a plus
Familiarity with hotel or resort operations is a plus
Experience using marketing tools, CRM systems, or email marketing platforms preferred

Responsibilities

Assist in planning and executing marketing campaigns for Showboat Hotel, Lucky Snake Arcade, Island Waterpark, and other property attractions.
Coordinate promotional initiatives, seasonal campaigns, and special events.
Support campaign rollout across digital, social media, email, website, and on-property channels.
Coordinate marketing assets including graphics, videos, signage, and promotional materials.
Work with internal teams and external vendors to produce marketing collateral.
Assist with website content updates, landing pages, and promotional messaging.
Assist in managing social media calendars and posting schedules.
Monitor engagement and help respond to guest inquiries on social platforms.
Support digital marketing initiatives including email marketing, online promotions, and influencer collaborations.
Assist with the marketing promotion of on-site events, group sales initiatives, and special activations.
Coordinate marketing logistics for events including signage, promotional materials, and on-site support.
Work cross-departmentally with operations, sales, and entertainment teams.
Support local partnerships, tourism organizations, and promotional collaborations.
Assist with influencer visits, media opportunities, and brand partnerships.
Track marketing campaign timelines, deliverables, and performance metrics.
Maintain marketing asset libraries and promotional calendars.
Coordinate vendor communications and marketing orders as needed.
Perform other duties as assigned by management.