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The Marketing Coordinator at Texas A&M University - Corpus Christi is a strategic role focused on overseeing media planning, buying, and campaign optimization to achieve the university's marketing and communications goals. This position involves coordinating various media campaigns across digital, print, broadcast, and out-of-home channels while ensuring alignment with brand guidelines and audience needs. The Marketing Coordinator will collaborate with cross-functional teams and external vendors to deliver effective campaigns that maximize ROI and enhance the university's brand presence.