Marketing Coordinator

National Security Agency • Cranberry Township, PA

408d

About The Position

The Marketing Coordinator at Matthews International Corporation is responsible for creating and delivering marketing ideas and activities, managing projects, and ensuring that company messaging aligns with the overall brand and marketing strategy. This role involves coordinating tradeshow participation, developing marketing materials, and executing content across various marketing channels.

Requirements

• Bachelor's Degree in Marketing or related field.
• 3+ years of previous marketing experience; or equivalent combination of education and experience.
• High degree of proficiency in MS Office Suite, Outlook & Internet applications.
• Proficiency in Adobe's Creative Suite (Photoshop, Illustrator, Premiere) is an advantage.
• Strong analytical, prioritizing, interpersonal, problem-solving, presentation, budgeting, project management (from conception to completion), & planning skills.
• Strong verbal and written communication skills (including analysis, interpretation, & reasoning).
• Ability to develop and maintain collaborative relationships with peers and colleagues across the organization, as well as, internal and external clients.
• Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment.
• Ability to work with and influence peers and senior management.
• Self-motivated with critical attention to detail, deadlines and reporting.

Nice To Haves

• Occasional travel either locally, nationally, and/or internationally may be required.
• Ability to work overtime as necessary.

Responsibilities

• Project manages and coordinates tradeshow participation in consultation with the sales & marketing teams and manages trade show inventory.
• Research various industry tradeshows and provide tradeshow recommendations.
• Involved in marketing process creation & documentation.
• Creates and/or edits marketing and sales support materials including sales presentations and product/services brochures needed for tradeshows and events.
• Contributes to development of the content marketing strategy and works with the content marketing manager to support content development.
• Executes messaging and content on all marketing channels, including email and social media.
• Independently drafts social media (LinkedIn) content, gets it approved and posts.
• Updates website to keep all pages including but not limited to events, job openings, blogs and case studies current.
• Develops, manages and analyzes effectiveness of all marketing campaigns across online and offline channels.
• Works with agencies to deliver on projects.
• Manages the marketing budget to keep track of spending and ROI.
• Manages involvement with industry associations and organizations.
• Additional duties as assigned.

What This Job Offers

• Job Type: Full-time
• Industry: National Security and International Affairs
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees