Marketing Coordinator - City Cruises - San Diego

Alcatraz CruisesSan Diego, CA
349d$24

About The Position

City Experiences is seeking a Marketing Coordinator for our operation in San Diego. This person will be adaptable, dynamic, and embody City Experiences' RESPECT Service System. The Marketing Coordinator will support City Cruises business for the SoCal region, executing campaigns and various projects. The ideal candidate will have a consistent track record of supporting marketing and creative development processes. This role involves interaction with the Regional Marketing Director and the marketing, sales, and business development teams, contributing to the overall marketing plan for the company and its offerings.

Requirements

  • Bachelor's Degree in marketing or related field
  • 1-2 years' experience in a marketing role
  • Excellent analytical skills
  • Good working knowledge of design platforms, Microsoft Office, Photoshop, Excel
  • Good communication and interpersonal skills
  • Attention to detail
  • A critical thinker and problem solver
  • Ability to work under pressure and motivation to succeed in a fast paced environment
  • Ability to work collaboratively with internal teams
  • Time, project management and multitasking skills with the ability to prioritize tasks

Responsibilities

  • Support Regional Marketing Director on local execution of annual marketing plans, promotions, and communications to drive sales for SoCal cruise products.
  • Support local sales team by understanding marketing needs for upcoming tradeshows or client meetings and provide relevant up to date branded marketing materials.
  • Coordinate day to day on-site activities related to grassroot promotions, street team, promotional events, partner promotions, guest engagement and loyalty marketing efforts.
  • Assist in designing, printing, ordering, and relocating marketing collateral and promotional items as needed across ports in the region.
  • Work closely with local Ticket Booth Supervisors in keeping ticket booth display materials up to date, informing of pertinent marketing details and collaborating on port marketing activations.
  • Work closely with Public Cruise Manager to ensure all on-site directional signage is kept up to date.
  • On-site promotion coordination and event attendance such as showcases, captain's tables, tradeshows, publicity events, specialty cruises.
  • Off-site attendance at community, networking, or industry events, along with RDOM, to represent City Cruises.
  • Support concierge program and contribute towards program growth by finding new contacts and conducting timely communication with contacts interested in working with City Cruises.
  • Oversee local website, continually monitoring for content modifications or updates and work closely with Marketing Director and web team to request and implement changes as needed.
  • Conduct regular sweeps of partner websites to ensure accuracy and provide updated information.
  • Assist with production of marketing materials including drafting graphic design requests, updating PDFs, delivering completed marketing assets.
  • Organize and maintain local content library of photos, videos, and sales documents.
  • In conjunction with PR team, maintain online event listings and proactively pursue new listing opportunities.
  • Assist with promotional offer setup including drafting promotional offer request forms, tracking results, and preparing recap presentations.
  • Support Marketing Director and PR team with growing Social Influencer program and gathering onboard video and photo content.
  • Marketing budget tracking and invoice reconciliation.
  • Assist with creating and maintaining business partner and vendor contact databases.
  • Participation in a variety of related meetings.
  • Additional job duties assigned.

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What This Job Offers

Job Type

Full-time

Career Level

Entry Level

Industry

Administrative and Support Services

Education Level

Bachelor's degree

Number of Employees

51-100 employees

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