Marketing & Community Engagement Coordinator

University of Pennsylvania
86d$21 - $29

About The Position

WXPN is seeking a Marketing & Community Engagement Coordinator to execute audience engagement initiatives through the oversight of volunteer and student staffing, strategic event marketing support, and community-based outreach. Reporting to the Marketing Manager, this position plays a central role in shaping WXPN’s presence at station events and collaborates with stakeholders to ensure consistent, well-prepared volunteer support across key initiatives. The Coordinator acts as a frontline steward of the WXPN brand, reinforcing WXPN’s brand presence through staffing, signage, and outreach materials at key events, and also administers the station’s student internship and work-study program.

Requirements

  • Bachelor’s degree or equivalent experience.
  • 2 to 3 years work experience with volunteer recruitment/management, community engagement, marketing, or related fields.
  • Highly organized, outgoing, and detail-oriented.
  • Strong interpersonal and communication skills.
  • Ability to work independently and with a wide variety of personalities.
  • Basic computer skills (MS Word, MS Excel, Google Drive) and working knowledge of databases.
  • Familiarity with platforms such as Salesforce, Pardot, and Monday.com is a plus.
  • Some weekend and evening work required.
  • Knowledge of and interest in WXPN’s mission and music programming strongly preferred.
  • A valid driver’s license and background check are required.

Responsibilities

  • Recruit, schedule, and oversee volunteers for all WXPN events, including weekly Free At Noon concerts, XPN Welcomes shows, and large-scale station events.
  • Coordinate with stakeholders, including venues, promoters, partners, and staff, to advance volunteer presence at all events using Monday.com.
  • Utilize Salesforce for volunteer outreach, scheduling, and email updates and manage the volunteer database to accurately track hours, shifts, jobs, and contact information.
  • Recruit new volunteers and conduct volunteer onboarding and trainings.
  • Develop documentation on volunteer talking points, materials, and responsibilities.
  • Represent the station in person at a minimum of two XPN Welcomes events per month.
  • Draft and send volunteer communications, including monthly email newsletters, using Salesforce or Pardot.
  • Collaborate with the Marketing Manager and Director of Marketing on the timing, implementation, and execution of marketing plans.
  • Contribute to the development of marketing campaigns for station initiatives, incorporating print and digital media, public relations, and special events.
  • Support the tracking and evaluation of marketing campaigns and events using analytics tools.
  • Attend and work a minimum of two Welcomes events per month, setting up signage, distributing materials, and reinforcing brand identity on-site.
  • Manage inventory of marketing materials and supplies needed for events.
  • Administer WXPN’s internship and work-study program, including outreach, recruitment, onboarding, and scheduling.
  • Serve as liaison to UPenn and other university programs and job fairs to recruit qualified, mission-aligned students.
  • Track and report student involvement, collect feedback, and support the professional development of interns and student workers.
  • Serve as a liaison to community organizations, student groups, and other stakeholders to extend WXPN’s outreach into new audiences.
  • Identify and pursue opportunities to deepen local impact through collaborative outreach efforts.
  • Coordinate background checks for all applicable WXPN staff and volunteers.
  • Attend regular marketing and operations meetings to coordinate efforts across departments.

Benefits

  • Comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits.
  • Tuition assistance for employees, spouses, and dependent children.
  • Generous retirement plans including Basic, Matching, and Supplemental retirement plans.
  • Substantial time away from work for personal needs.
  • Long-term care insurance options.
  • Wellness and work-life resources.
  • Professional and personal development resources.
  • Access to a wide range of University resources and cultural activities.
  • Discounts and special services for faculty and staff.
  • Flexible work options.

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What This Job Offers

Job Type

Full-time

Career Level

Entry Level

Education Level

Bachelor's degree

Number of Employees

5,001-10,000 employees

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