BlueCross BlueShield of Vermont-posted about 13 hours ago
$75,000 - $83,000/Yr
Full-time • Mid Level
Hybrid

Blue Cross and Blue Shield of Vermont is looking for a skilled Marketing & Communications Strategist to join our Brand and Engagement Strategies team. Our company is built on an unwavering focus on our members and giving them the best service possible. We offer a balanced and flexible workplace, an onsite gym, fitness and wellness programs, a competitive salary and full benefits package including medical and dental insurance, vision, 401K, paid time off and holidays, tuition reimbursement and student loan repayment, dependent caregiver benefits, and resources to support your ongoing personal and professional growth and development. As part of the application, please submit a cover letter, resume, and a recent professional writing sample that demonstrates your communication skills. LOCATION: Blue Cross has transitioned to a hybrid workplace where employees within driving distance of our Berlin, VT office work onsite Wednesdays, with flexibility to work remotely the rest of the week. The qualified candidate will be in the New England/New York area. COMPENSATION: The base salary range for this position is $75,000-$83,000. Additional compensation opportunities and incentives will be detailed during the interview process. Please note that the range listed above is our good faith estimate of the hiring range for this role. If you are hired at Blue Cross and Blue Shield of Vermont, your final base salary compensation will be determined based on factors such as skills, competencies, education, experience, and internal equity across the current team. We also offer a robust benefits package with significant value (see below).

  • Lead the development of print and digital marketing and communications materials, from concept through completion, and support the production of advertising campaigns.
  • Employ “big picture” thinking and proven experience to support the strategic, tactical, creative, and operational facets of marketing, communications, and branding.
  • Work regularly with internal subject matter experts, cross-departmental teams, and external vendors, such as designers, photographers, and videographers.
  • Monitor and recommend ideas to improve the value, quality, and impact of marketing communications materials and the brand experience for our members, providers, and customers.
  • Bachelor’s degree, preferably in marketing, business, or communications.
  • Minimum of 5+ years of related experience in marketing communications, preferably for healthcare, health plan, or nonprofit organizations.
  • Minimum of 5+ years of writing experience for marketing, advertising, communications, or corporate initiatives.
  • Demonstrated experience in comprehensive project management and the creative development of print and digital materials.
  • Strong understanding of art direction, print production, list coordination, direct mail processes, digital distribution, and reporting.
  • Excellent written and oral communication skills, including and beyond copywriting, editing, and presenting.
  • Excellent people skills, with thorough understanding and use of effective interpersonal communication skills.
  • Experience with Microsoft Office is required, with preferred experience with Adobe programs.
  • preferred experience with Adobe programs.
  • Health insurance (including vision)
  • Dental coverage (free to employees)
  • Wellness Program
  • 401(k) with employer match + automatic employer contribution
  • Life Insurance
  • Disability Insurance
  • Combined time off (CTO) – 20 days per year + 9 paid holidays
  • Tuition Reimbursement
  • Student Loan Repayment
  • Dependent Caregiver Benefits
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