Marketing Communications Specialist - Retail and Dealer Engagement

Ford Motor Company • Detroit, MI

1d • Hybrid

About The Position

Our Marketing, Sales & Service organization advances the Ford reputation as a
visionary vehicle and mobility services company and helps deliver a trusted
customer experience. Use your marketing, sales and service expertise to turn
data-driven insights into innovative solutions that enhance sales and customer
loyalty. Join us and be the eyes, ears and voice of Ford.

In this position... 

Ford is looking for a high-energy, detail-oriented Marketing Coordinator to join
our Consumer Marketing team. You will aid the Director of Retail Marketing
Communications and will be the principal liaison between the Global Dealer
Engagement and Ford Philanthropy teams in developing communications and assets
for our dealers and T2 ad groups to use in support of these
initiatives. Additionally, you will assist the Retail Communications Manager in
liaising with the C&I team to ensure our messaging during our national sales
event campaigns are aligned.  You will be responsible for translating "Ford
Building Together" brand moments into actionable marketing campaigns, managing
cross-functional communications with agency partners, and ensuring our retail
sales events are supported by clear, accurate incentive messaging.

The ideal candidate is a proactive communicator who can navigate complex
organizational structures, provide clear direction to an agency team and turn
high-level concepts into impactful consumer-facing assets.

This role is hybrid and requires at least 4 days per week onsite in Dearborn, MI.

Nice To Haves

• Proactive communicator
• Ability to navigate complex organizational structures
• Ability to provide clear direction to an agency team
• Ability to turn high-level concepts into impactful consumer-facing assets

Responsibilities

• Aid the Director of Retail Marketing Communications
• Principal liaison between the Global Dealer Engagement and Ford Philanthropy teams in developing communications and assets for our dealers and T2 ad groups
• Assist the Retail Communications Manager in liaising with the C&I team to ensure our messaging during our national sales event campaigns are aligned
• Translating "Ford Building Together" brand moments into actionable marketing campaigns
• Managing cross-functional communications with agency partners
• Ensuring our retail sales events are supported by clear, accurate incentive messaging

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed