Marketing & Communications Outreach Coordinator

University of California-Santa CruzSanta Cruz, CA
252d$28Remote

About The Position

The Marketing & Communications Outreach Coordinator at UC Santa Cruz supports the marketing and outreach efforts related to Transportation and Parking Services (TAPS) programs, including campus transit, parking, biking, and other sustainable transportation initiatives. The candidate will lead a team of 3-4 student ambassadors for in-person outreach on campus, create content for TAPS social media channels, newsletters, and other marketing materials, and assist in managing TAPS social media channels and website.

Requirements

  • Demonstrated experience working in a marketing or creative environment.
  • Familiarity with Adobe Creative Suite, including Photoshop, Illustrator, InDesign, Premier, and Express.
  • Familiarity with Google Suite, including Docs and Sheets.
  • Strong proofreading and copy-editing skills.
  • Demonstrated clerical, organizational, and problem-solving skills.
  • Ability to learn quickly and be flexible in a fast-paced setting.
  • Demonstrated hospitality, customer service, and interpersonal interaction skills.
  • Ability to work independently and as part of a team.

Nice To Haves

  • Bachelor's degree in marketing or a related field or equivalent experience.
  • Experience with facilitation of meetings/focus groups.
  • Experience leading in a team environment.
  • Experience with website Content Management Systems.
  • Bilingual in Spanish.
  • Familiarity with Asana.

Responsibilities

  • Create and manage content for TAPS social media channels and marketing materials.
  • Lead a team of student ambassadors for outreach activities.
  • Assist in implementing outreach strategies to promote sustainable transportation.
  • Coordinate and staff information booths at campus events.
  • Collaborate with the Marketing & Communications Manager to update the annual TAPS Marketing Calendar.
  • Manage email lists and maintain list integrity using an email management platform.
  • Monitor campus and local media outlets for relevant information.
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